Mejores agentes de IA para generación de leads

Mejores agentes de IA para generación de leads comparados

El precio es la cifra de salida que publica el proveedor. El plan gratis o la prueba aparecen solo si la página de precios lo dice.

Lista ordenada

El orden mira el encaje con el trabajo, la autonomía, los controles, las integraciones, el acceso y lo público que es el producto.

Precios, funciones y fichas

1. 1

   Clay

   Custom research and enrichment waterfalls

   Clay leads because lead generation, as a job, is research plus a clean handoff. Claygent and the provider waterfalls are that job. The free plan is large enough to falsify the workflow before Launch at $185 a month.

   Precio

   From $185/mo

   Free plan includes Claygent, 100 data credits, and 500 actions a month, with a 200-row cap. Launch starts at $185/mo ($167/mo billed annually). Growth starts at $495/mo. Checked against Clay's public pricing page on 5 October 2026.

   Funciones

   Salesforce, HubSpot, Instantly, Outreach, Slack. Claygent can research a row without a person clicking through sources. A person still decides what gets pushed into outbound.

   Precio y funciones de Clay/Alternativas a Clay

2. 2

   Apollo

   A large contact database with a free plan

   Apollo is the faster path when the lead you want is already in a B2B database. It scores under Clay on autonomy and custom research, and above it on access. Use Apollo when the filters are ordinary. Use Clay when the field you need does not exist yet.

   Precio

   Free, then $49/user/mo

   Free plan includes limited credits and sequences. Basic starts at $49 per user/month billed annually ($59 month-to-month). Professional and Organization sit above that. Figures checked against widely published Apollo plan cards; confirm on apollo.io before you buy.

   Funciones

   Salesforce, HubSpot, Gmail, Slack, Outreach. Sequences send on a schedule you set. AI drafts and suggests. A person still builds the list logic and the offer.

   Precio y funciones de Apollo/Alternativas a Apollo

3. 3

   ZoomInfo

   A contact database with a free Lite plan

   ZoomInfo Lite is a permanent free plan with no card. Paid use is consumption credits, and the vendor says older published seat prices are not current. Open Lite before you book a sales call.

   Precio

   Free Lite, then custom

   ZoomInfo's AI information page, updated October 2026, says ZoomInfo Lite is a permanent free plan with no credit card and no commitment, and that paid use is consumption credits rather than published seat tiers. The same page says third-party dollar figures and older tier names are not current pricing. We did not read a paid dollar amount. Last checked 5 October 2026.

   Funciones

   API, MCP. A person searches and exports. Credits are spent when data or AI work is used.

   Precio y funciones de ZoomInfo/Alternativas a ZoomInfo

4. 4

   PhantomBuster

   A list built from public profiles

   PhantomBuster does not sell a database. It extracts profiles you can already see, then can enrich emails. Start is $56 a month billed annually. Use Clay or Apollo when you want the record to already exist.

   Precio

   Trial, then $56/mo billed annually

   phantombuster.com/pricing lists a free Trial plan (exports limited to 10 rows) and does not say how many days it lasts. Start is $56 per month, $672 billed annually. Grow is $128 per month, $1,536 billed annually. Scale is $352 per month, $4,224 billed annually. The page says annual billing saves 20%. The month-to-month dollar amount was not in the plan text we read. Last checked 5 October 2026.

   Funciones

   HubSpot, n8n, Zapier, Make. A Phantom keeps running in the cloud after you launch it. A person still chooses the source and what gets exported.

   Precio y funciones de PhantomBuster/Alternativas a PhantomBuster

5. 5

   HubSpot Breeze

   Capturing and routing leads you already receive

   Breeze is not a list vendor. It ranks third for teams whose lead-gen problem is what happens after the form: routing, enrichment against the CRM, and a prospecting agent on contacts you have. It will not replace Apollo's database.

   Precio

   Free CRM, hubs from $15/seat/mo

   Free CRM includes the Breeze assistant. Marketing Hub Starter is $15/seat/month billed monthly or $9/seat/month billed annually. Professional is a different budget (about $800/mo annual, plus onboarding). Prospecting and customer agents consume credits. Confirm on hubspot.com/pricing.

   Funciones

   HubSpot CRM, Gmail, Slack, Salesforce. The assistant is a copilot. Prospecting and customer agents can carry a task and should still stop for a person on anything customer-facing.

   Precio y funciones de HubSpot Breeze/Alternativas a HubSpot Breeze

6. 6

   lemlist

   A lead database tied to outreach

   lemlist's database is part of the sending product, from $55/mo on the email plan. It is not Clay. Use it when finding the person and emailing them should be the same seat.

   Precio

   From $55/mo

   lemlist.com/pricing shows the email plan at $69/mo struck through to $55/mo, and labels it From $55/mo. Multichannel is shown at $109 struck through to $87. Enterprise is custom. The trial FAQ says 14 days of Multichannel features except in-app calls, plus 200 credits. Last checked 5 October 2026.

   Funciones

   HubSpot, Salesforce, Pipedrive, Clay, Gmail, LinkedIn. Campaigns send on a schedule. The agents draft and enrich. A person still owns the offer.

   Precio y funciones de lemlist/Alternativas a lemlist

7. 7

   Reply.io

   A small monthly data credit inside the sender

   Reply includes live data credits and says the database is about a billion B2B contacts. The credit allowance on the plans we read is 50 a month. It is a sender first. Do not buy it as a replacement for Apollo.

   Precio

   From $49/user/mo billed annually

   Reply's pricing file lists Email Volume from $49 per user/month billed annually for 1,000 active contacts, or $59 per user/month on monthly billing. Higher contact tiers go up the slider, and the largest tiers are contact-sales. Multichannel starts at $89 per user/month billed annually, or $99 monthly. Jason, the AI SDR, starts at $500/month. LinkedIn automation is a $69 per account add-on and calls and SMS are $29 per account. The pricing FAQ offers a 14-day trial. Last checked 5 October 2026.

   Funciones

   Salesforce, HubSpot, Pipedrive, Close, Zapier. Sequences send on a schedule. Jason has a copilot mode and an autopilot mode. A person still owns the offer.

   Precio y funciones de Reply.io/Alternativas a Reply.io

8. 8

   Instantly

   Turning a finished list into outbound email

   Partial fit. Instantly does not generate the lead. It is here so the page does not pretend sending and finding are the same product. The email page is the right ranking if sending is the job.

   Precio

   From $47/mo

   Growth starts at $47/mo on the public pricing page (lower if you pay annually). Higher plans raise sending and lead limits. Confirm the live meters on instantly.ai/pricing; the page is revised often.

   Funciones

   Clay, HubSpot, Salesforce, Zapier. Campaigns send on their own once you load leads and copy. A person still owns the offer, the list, and the mailbox health.

   Precio y funciones de Instantly/Alternativas a Instantly

9. 9

   11x Alice

   Outbound prospecting when the lead is a meeting

   Alice generates pipeline by running outbound, which some teams call lead generation and others call SDR. Job fit stays under the databases because you cannot inspect the list logic without a demo, and access is custom pricing.

   Precio

   Custom

   No public self-serve price as of 5 October 2026. Budget for a sales conversation, not a card form.

   Funciones

   Salesforce, HubSpot. Sold as an agent that operates outbound. Keep a human on approvals until you have watched a week of what it sends.

   Precio y funciones de 11x Alice/Alternativas a 11x Alice

Categorías relacionadas

Los trabajos vecinos tienen su propia lista.

• Mejores agentes de IA para SDR
• Mejores agentes de IA para ventas
• Mejores agentes de IA para email
• Mejores agentes de IA para marketing
• Mejores agentes de IA para LinkedIn

Preguntas frecuentes

Cada producto se puntúa sobre 100 con las mismas seis partes. El puesto sigue el total, luego el encaje y luego el nombre. Leer el método completo.