Mejores agentes de IA para ventas
Un agente de ventas puede ser el asiento del comercial o un SDR que sale a buscar. Apollo y HubSpot se abren esta semana. Gong no publica un precio en dólares.
9 productos. Precios y fichas revisados el 5 de octubre de 2026.
Mejores agentes de IA para ventas comparados
El precio es la cifra de salida que publica el proveedor. El plan gratis o la prueba aparecen solo si la página de precios lo dice.
| Producto | Precio | Plan gratis o prueba | Funciones | Integraciones | Para quién | Qué dicen |
|---|---|---|---|---|---|---|
| Apollo #1 | Free, then $49/user/mo | Plan gratis | A contact database with sequences and an AI assist. | Salesforce, HubSpot, Gmail, Slack | Prospecting data and sequences in one seat | Sin comentarios citados. |
| HubSpot Breeze #2 | Free CRM, hubs from $15/seat/mo | Plan gratis | AI agents sitting on the HubSpot CRM. | HubSpot CRM, Gmail, Slack, Salesforce | Sales agents on top of the CRM | Sin comentarios citados. |
| 11x Alice #3 | Custom | No figura | An AI SDR sold to run outbound. | Salesforce, HubSpot | Replacing an SDR motion, not coaching a human one | Sin comentarios citados. |
| Clay #4 | From $185/mo | Plan gratis | A research agent that fills a go-to-market table. | Salesforce, HubSpot, Instantly, Outreach | Research the account before the call | Sin comentarios citados. |
| Reply.io #5 | From $49/user/mo billed annually | Prueba | Cold email volume, with a multichannel plan and an AI SDR add-on. | Salesforce, HubSpot, Pipedrive, Close | Outbound email a team can trial | Sin comentarios citados. |
| Artisan Ava #6 | Custom | No figura | An AI BDR for outbound email and LinkedIn. | Salesforce, HubSpot | Autonomous outbound if you accept custom pricing | Sin comentarios citados. |
| ZoomInfo #7 | Free Lite, then custom | Plan gratis | B2B contact and company data, with a permanent free Lite plan. | API, MCP | Contact data before the sequence | Sin comentarios citados. |
| Gong #8 | Custom | No figura | Call and deal intelligence, priced through a sales proposal. | None named on the pages we opened | Reviewing calls and deals | Sin comentarios citados. |
| lemlist #9 | From $55/mo | Prueba | Outbound email, with LinkedIn and calling on the higher plan. | HubSpot, Salesforce, Pipedrive, Clay | Outbound sequences a small team can start this week | Sin comentarios citados. |
Lista ordenada
El orden mira el encaje con el trabajo, la autonomía, los controles, las integraciones, el acceso y lo público que es el producto.
| # | Agente | Para quién | Precio | Plan gratis | Autonomía | Integraciones | Puntuación |
|---|---|---|---|---|---|---|---|
| 1 | Apollo | Prospecting data and sequences in one seat | Free, then $49/user/mo | Sí | Semi-autonomous | Salesforce, HubSpot, Gmail +2 | Desglose84
|
| 2 | HubSpot Breeze | Sales agents on top of the CRM | Free CRM, hubs from $15/seat/mo | Sí | Semi-autonomous | HubSpot CRM, Gmail, Slack +1 | Desglose83
|
| 3 | 11x Alice | Replacing an SDR motion, not coaching a human one | Custom | No | Autonomous | Salesforce, HubSpot | Desglose79
|
| 4 | Clay | Research the account before the call | From $185/mo | Sí | Semi-autonomous | Salesforce, HubSpot, Instantly +2 | Desglose77
|
| 5 | Reply.io | Outbound email a team can trial | From $49/user/mo billed annually | Prueba | Semi-autonomous | Salesforce, HubSpot, Pipedrive +2 | Desglose75
|
| 6 | Artisan Ava | Autonomous outbound if you accept custom pricing | Custom | No | Autonomous | Salesforce, HubSpot | Desglose74
|
| 7 | ZoomInfo | Contact data before the sequence | Free Lite, then custom | Sí | Copilot | API, MCP | Desglose72
|
| 8 | Gong | Reviewing calls and deals | Custom | No | Copilot | None named on the pages we opened | Desglose70
|
| 9 | lemlist | Outbound sequences a small team can start this week | From $55/mo | Prueba | Semi-autonomous | HubSpot, Salesforce, Pipedrive +3 | Desglose70
|
Puesto 1
Apollo84
Prospecting data and sequences in one seat
- Precio
- Free, then $49/user/mo
- Plan gratis
- Sí
- Autonomía
- Semi-autonomous
- Integraciones
- Salesforce, HubSpot, Gmail
Desglose84
- Fit for the job25/30
- Autonomy13/20
- Controls13/15
- Integrations15/15
- Access9/10
- Evidence9/10
Puesto 2
HubSpot Breeze83
Sales agents on top of the CRM
- Precio
- Free CRM, hubs from $15/seat/mo
- Plan gratis
- Sí
- Autonomía
- Semi-autonomous
- Integraciones
- HubSpot CRM, Gmail, Slack
Desglose83
- Fit for the job24/30
- Autonomy16/20
- Controls13/15
- Integrations15/15
- Access5/10
- Evidence10/10
Puesto 3
11x Alice79
Replacing an SDR motion, not coaching a human one
- Precio
- Custom
- Plan gratis
- No
- Autonomía
- Autonomous
- Integraciones
- Salesforce, HubSpot
Desglose79
- Fit for the job26/30
- Autonomy19/20
- Controls12/15
- Integrations12/15
- Access2/10
- Evidence8/10
Puesto 4
Clay77
Research the account before the call
- Precio
- From $185/mo
- Plan gratis
- Sí
- Autonomía
- Semi-autonomous
- Integraciones
- Salesforce, HubSpot, Instantly
Desglose77
- Fit for the job20/30
- Autonomy14/20
- Controls13/15
- Integrations14/15
- Access8/10
- Evidence8/10
Puesto 5
Reply.io75
Outbound email a team can trial
- Precio
- From $49/user/mo billed annually
- Plan gratis
- Prueba
- Autonomía
- Semi-autonomous
- Integraciones
- Salesforce, HubSpot, Pipedrive
Desglose75
- Fit for the job20/30
- Autonomy14/20
- Controls12/15
- Integrations12/15
- Access8/10
- Evidence9/10
Puesto 6
Artisan Ava74
Autonomous outbound if you accept custom pricing
- Precio
- Custom
- Plan gratis
- No
- Autonomía
- Autonomous
- Integraciones
- Salesforce, HubSpot
Desglose74
- Fit for the job25/30
- Autonomy18/20
- Controls11/15
- Integrations11/15
- Access2/10
- Evidence7/10
Puesto 7
ZoomInfo72
Contact data before the sequence
- Precio
- Free Lite, then custom
- Plan gratis
- Sí
- Autonomía
- Copilot
- Integraciones
- API, MCP
Desglose72
- Fit for the job22/30
- Autonomy10/20
- Controls12/15
- Integrations13/15
- Access7/10
- Evidence8/10
Puesto 8
Gong70
Reviewing calls and deals
- Precio
- Custom
- Plan gratis
- No
- Autonomía
- Copilot
- Integraciones
- None named on the pages we opened
Desglose70
- Fit for the job24/30
- Autonomy10/20
- Controls13/15
- Integrations12/15
- Access3/10
- Evidence8/10
Puesto 9
lemlist70
Outbound sequences a small team can start this week
- Precio
- From $55/mo
- Plan gratis
- Prueba
- Autonomía
- Semi-autonomous
- Integraciones
- HubSpot, Salesforce, Pipedrive
Desglose70
- Fit for the job18/30
- Autonomy13/20
- Controls11/15
- Integrations12/15
- Access8/10
- Evidence8/10
Precios, funciones y fichas
1
Apollo
Prospecting data and sequences in one seat
Apollo leads the sales page because a sales agent a team can deploy this week is usually a database, a sequence, and a person. Access is a 9. Autonomy is not. If you wanted a worker that replaces the SDR, read the 11x row and the SDR page.
- Precio
- Free, then $49/user/mo
- Free plan includes limited credits and sequences. Basic starts at $49 per user/month billed annually ($59 month-to-month). Professional and Organization sit above that. Figures checked against widely published Apollo plan cards; confirm on apollo.io before you buy.
- Funciones
- Salesforce, HubSpot, Gmail, Slack, Outreach. Sequences send on a schedule you set. AI drafts and suggests. A person still builds the list logic and the offer.
2
HubSpot Breeze
Sales agents on top of the CRM
Breeze is the strongest 'agent on the record we already have' option. Prospecting and customer agents are metered, and the fuller ones assume a paid hub. It ranks above the autonomous SDRs because the controls and integrations are higher, not because it is more autonomous.
- Precio
- Free CRM, hubs from $15/seat/mo
- Free CRM includes the Breeze assistant. Marketing Hub Starter is $15/seat/month billed monthly or $9/seat/month billed annually. Professional is a different budget (about $800/mo annual, plus onboarding). Prospecting and customer agents consume credits. Confirm on hubspot.com/pricing.
- Funciones
- HubSpot CRM, Gmail, Slack, Salesforce. The assistant is a copilot. Prospecting and customer agents can carry a task and should still stop for a person on anything customer-facing.
Precio y funciones de HubSpot Breeze/Alternativas a HubSpot Breeze
3
11x Alice
Replacing an SDR motion, not coaching a human one
Alice has the highest autonomy score on the page and a job-fit score to match. It ranks third because you cannot start without a sales process and the access score is a 2. That is a buying constraint, not a product insult.
- Precio
- Custom
- No public self-serve price as of 5 October 2026. Budget for a sales conversation, not a card form.
- Funciones
- Salesforce, HubSpot. Sold as an agent that operates outbound. Keep a human on approvals until you have watched a week of what it sends.
4
Clay
Research the account before the call
Clay is the prep layer. Reps who already have a dialer use it to stop walking into calls with a LinkedIn headline and a guess. It does not own the forecast.
- Precio
- From $185/mo
- Free plan includes Claygent, 100 data credits, and 500 actions a month, with a 200-row cap. Launch starts at $185/mo ($167/mo billed annually). Growth starts at $495/mo. Checked against Clay's public pricing page on 5 October 2026.
- Funciones
- Salesforce, HubSpot, Instantly, Outreach, Slack. Claygent can research a row without a person clicking through sources. A person still decides what gets pushed into outbound.
5
Reply.io
Outbound email a team can trial
Reply is a self-serve outbound seat. Email Volume starts at $49 per user a month billed annually, with a 14-day trial. It is not call intelligence. Gong is the row for that, and Gong does not publish a price.
- Precio
- From $49/user/mo billed annually
- Reply's pricing file lists Email Volume from $49 per user/month billed annually for 1,000 active contacts, or $59 per user/month on monthly billing. Higher contact tiers go up the slider, and the largest tiers are contact-sales. Multichannel starts at $89 per user/month billed annually, or $99 monthly. Jason, the AI SDR, starts at $500/month. LinkedIn automation is a $69 per account add-on and calls and SMS are $29 per account. The pricing FAQ offers a 14-day trial. Last checked 5 October 2026.
- Funciones
- Salesforce, HubSpot, Pipedrive, Close, Zapier. Sequences send on a schedule. Jason has a copilot mode and an autopilot mode. A person still owns the offer.
6
Artisan Ava
Autonomous outbound if you accept custom pricing
Ava is the other autonomous BDR. It sits under Clay on the total because access and evidence are thinner, not because the job fit is weak. Demo it against Alice if autonomous outbound is the actual purchase.
- Precio
- Custom
- No public self-serve price as of 5 October 2026.
- Funciones
- Salesforce, HubSpot. Positioned as an autonomous BDR. Treat the first weeks as supervised sending.
Precio y funciones de Artisan Ava/Alternativas a Artisan Ava
7
ZoomInfo
Contact data before the sequence
ZoomInfo is the data layer. Lite is free and needs no card. The paid credit price is not on a public card. Pair it with a sender if the job is the email, not the record.
- Precio
- Free Lite, then custom
- ZoomInfo's AI information page, updated October 2026, says ZoomInfo Lite is a permanent free plan with no credit card and no commitment, and that paid use is consumption credits rather than published seat tiers. The same page says third-party dollar figures and older tier names are not current pricing. We did not read a paid dollar amount. Last checked 5 October 2026.
- Funciones
- API, MCP. A person searches and exports. Credits are spent when data or AI work is used.
8
Gong
Reviewing calls and deals
Gong's pricing page has no dollar amount. Licenses are per user, plus a platform fee based on team size. Buy it when the job is understanding conversations you already had, not sending the first email.
- Precio
- Custom
- gong.io/pricing says licenses are priced per user, there is a platform fee based on the number of users supported, and you can integrate an existing stack for free. No dollar amount, free plan, or trial is on that page. Last checked 5 October 2026.
- Funciones
- None named on the pages we opened. It summarizes calls and deals a person already had. It does not send the outbound.
9
lemlist
Outbound sequences a small team can start this week
lemlist is a self-serve outbound seat, not a conversation-intelligence suite. The email plan starts at the $55 figure on the pricing page. Gong-style call review is not this product.
- Precio
- From $55/mo
- lemlist.com/pricing shows the email plan at $69/mo struck through to $55/mo, and labels it From $55/mo. Multichannel is shown at $109 struck through to $87. Enterprise is custom. The trial FAQ says 14 days of Multichannel features except in-app calls, plus 200 credits. Last checked 5 October 2026.
- Funciones
- HubSpot, Salesforce, Pipedrive, Clay, Gmail, LinkedIn. Campaigns send on a schedule. The agents draft and enrich. A person still owns the offer.
Qué es un agente de IA
Un agente de ventas puede ser el asiento del comercial o un SDR que sale a buscar. Apollo y HubSpot se abren esta semana. Gong no publica un precio en dólares.
Cómo está organizada esta lista
Arriba de esta lista están Apollo, HubSpot Breeze, 11x Alice. El orden sigue la puntuación publicada, no un anuncio.
Qué comparar
Mira el trabajo, el precio de salida y si una persona sigue aprobando el resultado.
- Un trabajo que el producto hace de verdad
- Un precio publicado, un plan gratis o un precio a medida dicho con claridad
- Una revisión antes de que el trabajo llegue al cliente
Para qué sirve este tipo de software
Sirve cuando el mismo paso se repite. La decisión sigue siendo de una persona.
- Ver el precio de salida antes de una demo
- Comparar productos de este trabajo, no una ventana de chat general
- Abrir la ficha para las notas más largas
Para quién es esta lista
Para quien ya conoce el trabajo y quiere los productos que lo hacen, con fecha en los precios.
Precios de salida publicados
Cifras de salida que pudimos comprobar: Apollo (Free, then $49/user/mo), HubSpot Breeze (Free CRM, hubs from $15/seat/mo), 11x Alice (Custom). Revisado el 5 de octubre de 2026.
Cómo elegir
Primero encaja el trabajo. Luego mira para quién es el producto y si puedes empezar sin una llamada de ventas.
Categorías relacionadas
Los trabajos vecinos tienen su propia lista.
Preguntas frecuentes
Método de puntuación
Revisado 5 October 2026
Cada producto se puntúa sobre 100 con las mismas seis partes. El puesto sigue el total, luego el encaje y luego el nombre. Leer el método completo.