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リード獲得向けAIエージェント

これらのツールは需要を見つけて整え、CRMにレコードを残します。Apollo、Clay、ZoomInfo Liteがデータ層です。メール送信は別の一覧です。

9 製品。料金と説明の確認日は 2026年10月5日。

リード獲得向けAIエージェント の比較

価格は各社が公開している開始価格です。無料プランや試用は、価格ページに書いてあるときだけ載せます。

Side-by-side comparison of pricing, free plan or trial, features, integrations, best fit, and sourced user comments
製品料金無料プランまたは試用主な機能連携向いている用途利用者の声
Clay

#1

From $185/mo無料プランA research agent that fills a go-to-market table.Salesforce, HubSpot, Instantly, OutreachCustom research and enrichment waterfalls出典付きのコメントはありません。
Apollo

#2

Free, then $49/user/mo無料プランA contact database with sequences and an AI assist.Salesforce, HubSpot, Gmail, SlackA large contact database with a free plan出典付きのコメントはありません。
ZoomInfo

#3

Free Lite, then custom無料プランB2B contact and company data, with a permanent free Lite plan.API, MCPA contact database with a free Lite plan出典付きのコメントはありません。
PhantomBuster

#4

Trial, then $56/mo billed annually試用Cloud automations that pull public profiles and run LinkedIn steps.HubSpot, n8n, Zapier, MakeA list built from public profiles出典付きのコメントはありません。
HubSpot Breeze

#5

Free CRM, hubs from $15/seat/mo無料プランAI agents sitting on the HubSpot CRM.HubSpot CRM, Gmail, Slack, SalesforceCapturing and routing leads you already receive出典付きのコメントはありません。
lemlist

#6

From $55/mo試用Outbound email, with LinkedIn and calling on the higher plan.HubSpot, Salesforce, Pipedrive, ClayA lead database tied to outreach出典付きのコメントはありません。
Reply.io

#7

From $49/user/mo billed annually試用Cold email volume, with a multichannel plan and an AI SDR add-on.Salesforce, HubSpot, Pipedrive, CloseA small monthly data credit inside the sender出典付きのコメントはありません。
Instantly

#8

From $47/mo記載なしCold email infrastructure with an AI reply layer.Clay, HubSpot, Salesforce, ZapierTurning a finished list into outbound email出典付きのコメントはありません。
11x Alice

#9

Custom記載なしAn AI SDR sold to run outbound.Salesforce, HubSpotOutbound prospecting when the lead is a meeting出典付きのコメントはありません。

ランキング

仕事への適合、自律性、制御、連携、始めやすさ、情報の公開度で並べています。

順位 1

Clay

90

Custom research and enrichment waterfalls

料金
From $185/mo
無料プラン
あり
自律度
Semi-autonomous
連携
Salesforce, HubSpot, Instantly
内訳
  • Fit for the job29/30
  • Autonomy16/20
  • Controls14/15
  • Integrations14/15
  • Access8/10
  • Evidence9/10

順位 2

Apollo

84

A large contact database with a free plan

料金
Free, then $49/user/mo
無料プラン
あり
自律度
Semi-autonomous
連携
Salesforce, HubSpot, Gmail
内訳
  • Fit for the job27/30
  • Autonomy12/20
  • Controls13/15
  • Integrations14/15
  • Access9/10
  • Evidence9/10

順位 3

ZoomInfo

77

A contact database with a free Lite plan

料金
Free Lite, then custom
無料プラン
あり
自律度
Copilot
連携
API, MCP
内訳
  • Fit for the job26/30
  • Autonomy10/20
  • Controls12/15
  • Integrations13/15
  • Access7/10
  • Evidence9/10

76

A list built from public profiles

料金
Trial, then $56/mo billed annually
無料プラン
試用
自律度
Semi-autonomous
連携
HubSpot, n8n, Zapier
内訳
  • Fit for the job22/30
  • Autonomy14/20
  • Controls11/15
  • Integrations12/15
  • Access8/10
  • Evidence9/10

74

Capturing and routing leads you already receive

料金
Free CRM, hubs from $15/seat/mo
無料プラン
あり
自律度
Semi-autonomous
連携
HubSpot CRM, Gmail, Slack
内訳
  • Fit for the job20/30
  • Autonomy13/20
  • Controls12/15
  • Integrations14/15
  • Access6/10
  • Evidence9/10

順位 6

lemlist

69

A lead database tied to outreach

料金
From $55/mo
無料プラン
試用
自律度
Semi-autonomous
連携
HubSpot, Salesforce, Pipedrive
内訳
  • Fit for the job18/30
  • Autonomy13/20
  • Controls11/15
  • Integrations11/15
  • Access8/10
  • Evidence8/10

順位 7

Reply.io

67

部分的な適合

A small monthly data credit inside the sender

料金
From $49/user/mo billed annually
無料プラン
試用
自律度
Semi-autonomous
連携
Salesforce, HubSpot, Pipedrive
内訳
  • Fit for the job16/30
  • Autonomy12/20
  • Controls11/15
  • Integrations12/15
  • Access8/10
  • Evidence8/10

順位 8

Instantly

64

部分的な適合

Turning a finished list into outbound email

料金
From $47/mo
無料プラン
なし
自律度
Semi-autonomous
連携
Clay, HubSpot, Salesforce
内訳
  • Fit for the job16/30
  • Autonomy12/20
  • Controls11/15
  • Integrations12/15
  • Access6/10
  • Evidence7/10

順位 9

11x Alice

63

部分的な適合

Outbound prospecting when the lead is a meeting

料金
Custom
無料プラン
なし
自律度
Autonomous
連携
Salesforce, HubSpot
内訳
  • Fit for the job17/30
  • Autonomy16/20
  • Controls10/15
  • Integrations11/15
  • Access2/10
  • Evidence7/10

価格、機能、要約

  1. 1

    Clay

    Custom research and enrichment waterfalls

    Clay leads because lead generation, as a job, is research plus a clean handoff. Claygent and the provider waterfalls are that job. The free plan is large enough to falsify the workflow before Launch at $185 a month.

    料金
    From $185/mo
    Free plan includes Claygent, 100 data credits, and 500 actions a month, with a 200-row cap. Launch starts at $185/mo ($167/mo billed annually). Growth starts at $495/mo. Checked against Clay's public pricing page on 5 October 2026.
    主な機能
    Salesforce, HubSpot, Instantly, Outreach, Slack. Claygent can research a row without a person clicking through sources. A person still decides what gets pushed into outbound.

    Clayの料金と機能/Clayの代替

  2. 2

    Apollo

    A large contact database with a free plan

    Apollo is the faster path when the lead you want is already in a B2B database. It scores under Clay on autonomy and custom research, and above it on access. Use Apollo when the filters are ordinary. Use Clay when the field you need does not exist yet.

    料金
    Free, then $49/user/mo
    Free plan includes limited credits and sequences. Basic starts at $49 per user/month billed annually ($59 month-to-month). Professional and Organization sit above that. Figures checked against widely published Apollo plan cards; confirm on apollo.io before you buy.
    主な機能
    Salesforce, HubSpot, Gmail, Slack, Outreach. Sequences send on a schedule you set. AI drafts and suggests. A person still builds the list logic and the offer.

    Apolloの料金と機能/Apolloの代替

  3. 3

    ZoomInfo

    A contact database with a free Lite plan

    ZoomInfo Lite is a permanent free plan with no card. Paid use is consumption credits, and the vendor says older published seat prices are not current. Open Lite before you book a sales call.

    料金
    Free Lite, then custom
    ZoomInfo's AI information page, updated October 2026, says ZoomInfo Lite is a permanent free plan with no credit card and no commitment, and that paid use is consumption credits rather than published seat tiers. The same page says third-party dollar figures and older tier names are not current pricing. We did not read a paid dollar amount. Last checked 5 October 2026.
    主な機能
    API, MCP. A person searches and exports. Credits are spent when data or AI work is used.

    ZoomInfoの料金と機能/ZoomInfoの代替

  4. 4

    PhantomBuster

    A list built from public profiles

    PhantomBuster does not sell a database. It extracts profiles you can already see, then can enrich emails. Start is $56 a month billed annually. Use Clay or Apollo when you want the record to already exist.

    料金
    Trial, then $56/mo billed annually
    phantombuster.com/pricing lists a free Trial plan (exports limited to 10 rows) and does not say how many days it lasts. Start is $56 per month, $672 billed annually. Grow is $128 per month, $1,536 billed annually. Scale is $352 per month, $4,224 billed annually. The page says annual billing saves 20%. The month-to-month dollar amount was not in the plan text we read. Last checked 5 October 2026.
    主な機能
    HubSpot, n8n, Zapier, Make. A Phantom keeps running in the cloud after you launch it. A person still chooses the source and what gets exported.

    PhantomBusterの料金と機能/PhantomBusterの代替

  5. 5

    HubSpot Breeze

    Capturing and routing leads you already receive

    Breeze is not a list vendor. It ranks third for teams whose lead-gen problem is what happens after the form: routing, enrichment against the CRM, and a prospecting agent on contacts you have. It will not replace Apollo's database.

    料金
    Free CRM, hubs from $15/seat/mo
    Free CRM includes the Breeze assistant. Marketing Hub Starter is $15/seat/month billed monthly or $9/seat/month billed annually. Professional is a different budget (about $800/mo annual, plus onboarding). Prospecting and customer agents consume credits. Confirm on hubspot.com/pricing.
    主な機能
    HubSpot CRM, Gmail, Slack, Salesforce. The assistant is a copilot. Prospecting and customer agents can carry a task and should still stop for a person on anything customer-facing.

    HubSpot Breezeの料金と機能/HubSpot Breezeの代替

  6. 6

    lemlist

    A lead database tied to outreach

    lemlist's database is part of the sending product, from $55/mo on the email plan. It is not Clay. Use it when finding the person and emailing them should be the same seat.

    料金
    From $55/mo
    lemlist.com/pricing shows the email plan at $69/mo struck through to $55/mo, and labels it From $55/mo. Multichannel is shown at $109 struck through to $87. Enterprise is custom. The trial FAQ says 14 days of Multichannel features except in-app calls, plus 200 credits. Last checked 5 October 2026.
    主な機能
    HubSpot, Salesforce, Pipedrive, Clay, Gmail, LinkedIn. Campaigns send on a schedule. The agents draft and enrich. A person still owns the offer.

    lemlistの料金と機能/lemlistの代替

  7. 7

    Reply.io

    A small monthly data credit inside the sender

    Reply includes live data credits and says the database is about a billion B2B contacts. The credit allowance on the plans we read is 50 a month. It is a sender first. Do not buy it as a replacement for Apollo.

    料金
    From $49/user/mo billed annually
    Reply's pricing file lists Email Volume from $49 per user/month billed annually for 1,000 active contacts, or $59 per user/month on monthly billing. Higher contact tiers go up the slider, and the largest tiers are contact-sales. Multichannel starts at $89 per user/month billed annually, or $99 monthly. Jason, the AI SDR, starts at $500/month. LinkedIn automation is a $69 per account add-on and calls and SMS are $29 per account. The pricing FAQ offers a 14-day trial. Last checked 5 October 2026.
    主な機能
    Salesforce, HubSpot, Pipedrive, Close, Zapier. Sequences send on a schedule. Jason has a copilot mode and an autopilot mode. A person still owns the offer.

    Reply.ioの料金と機能/Reply.ioの代替

  8. 8

    Instantly

    Turning a finished list into outbound email

    Partial fit. Instantly does not generate the lead. It is here so the page does not pretend sending and finding are the same product. The email page is the right ranking if sending is the job.

    料金
    From $47/mo
    Growth starts at $47/mo on the public pricing page (lower if you pay annually). Higher plans raise sending and lead limits. Confirm the live meters on instantly.ai/pricing; the page is revised often.
    主な機能
    Clay, HubSpot, Salesforce, Zapier. Campaigns send on their own once you load leads and copy. A person still owns the offer, the list, and the mailbox health.

    Instantlyの料金と機能/Instantlyの代替

  9. 9

    11x Alice

    Outbound prospecting when the lead is a meeting

    Alice generates pipeline by running outbound, which some teams call lead generation and others call SDR. Job fit stays under the databases because you cannot inspect the list logic without a demo, and access is custom pricing.

    料金
    Custom
    No public self-serve price as of 5 October 2026. Budget for a sales conversation, not a card form.
    主な機能
    Salesforce, HubSpot. Sold as an agent that operates outbound. Keep a human on approvals until you have watched a week of what it sends.

    11x Aliceの料金と機能/11x Aliceの代替

AIエージェントとは

これらのツールは需要を見つけて整え、CRMにレコードを残します。Apollo、Clay、ZoomInfo Liteがデータ層です。メール送信は別の一覧です。

このリストの並び

このリストの上位には Clay, Apollo, ZoomInfo があります。順序は公開スコアで、広告枠ではありません。

比べる点

仕事、開始価格、結果を人がまだ承認するかを見てください。

  • その製品が実際にやる仕事
  • 公開価格、無料プラン、または明確な個別価格
  • 顧客に届く前の確認

この種のソフトウェアの用途

同じ手順が繰り返されるときに使います。判断は人が持ちます。

  • デモの前に開始価格を見る
  • 汎用チャットではなく、この仕事の製品を比べる
  • 長いメモは製品ページで読む

このリストの相手

仕事の中身が分かっていて、料金に日付のある製品を見たい人向けです。

公開されている開始価格

確認できた開始価格: Clay (From $185/mo), Apollo (Free, then $49/user/mo), ZoomInfo (Free Lite, then custom)。確認日は2026年10月5日。

選び方

まず仕事を合わせ、次に誰向けか、営業電話なしで始められるかを読んでください。

近いカテゴリ

隣の仕事には別の一覧があります。

よくある質問

採点方法

確認日 5 October 2026

すべての製品を同じ6項目で100点満点にします。順位は合計、適合、名前の順です。 方法の全文を読む.