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Melhores agentes de IA para e-mail

E-mail frio e e-mail para quem já conhece você não são o mesmo risco. Instantly, Smartlead e lemlist enviam. A HubSpot fica mais perto do CRM.

8 produtos. Preços e fichas conferidos em 5 de outubro de 2026.

Melhores agentes de IA para e-mail comparados

O preço é o valor inicial publicado pelo fornecedor. Plano grátis ou teste só entram se a página de preços disser isso.

Side-by-side comparison of pricing, free plan or trial, features, integrations, best fit, and sourced user comments
ProdutoPreçoPlano grátis ou testeRecursosIntegraçõesPara quemO que dizem
Instantly

#1

From $47/moNão constaCold email infrastructure with an AI reply layer.Clay, HubSpot, Salesforce, ZapierCold email infrastructure and reply helpSem comentários citados.
lemlist

#2

From $55/moTesteOutbound email, with LinkedIn and calling on the higher plan.HubSpot, Salesforce, Pipedrive, ClayCold email with a built-in lead databaseSem comentários citados.
Apollo

#3

Free, then $49/user/moPlano grátisA contact database with sequences and an AI assist.Salesforce, HubSpot, Gmail, SlackSequences on top of Apollo's own dataSem comentários citados.
Reply.io

#4

From $49/user/mo billed annuallyTesteCold email volume, with a multichannel plan and an AI SDR add-on.Salesforce, HubSpot, Pipedrive, CloseCold email priced by active contactsSem comentários citados.
HubSpot Breeze

#5

Free CRM, hubs from $15/seat/moPlano grátisAI agents sitting on the HubSpot CRM.HubSpot CRM, Gmail, Slack, SalesforceEmail to people already in the CRMSem comentários citados.
Smartlead

#6

From $39/moTesteCold email across many mailboxes, with a free trial.API, Webhooks, CRMHigh-volume cold email infrastructureSem comentários citados.
Artisan Ava

#7

CustomNão constaAn AI BDR for outbound email and LinkedIn.Salesforce, HubSpotAutonomous outbound emailSem comentários citados.
Copy.ai

#8

From $29/moNão constaA sales and marketing workflow platform with a cheap chat plan in front.Salesforce, HubSpot, SlackDrafting the message, not sending it

Uma avaliação antiga no Trustpilot diz que o Copy.ai ajudou nas descrições de produto.

Trustpilot

Lista ordenada

A ordem olha o encaixe com o trabalho, a autonomia, os controles, as integrações, o acesso e o quanto o produto é público.

Posição 1

Instantly

84

Cold email infrastructure and reply help

Preço
From $47/mo
Plano grátis
Não
Autonomia
Semi-autonomous
Integrações
Clay, HubSpot, Salesforce
Detalhe da nota
  • Fit for the job28/30
  • Autonomy16/20
  • Controls13/15
  • Integrations13/15
  • Access6/10
  • Evidence8/10

Posição 2

lemlist

80

Cold email with a built-in lead database

Preço
From $55/mo
Plano grátis
Teste
Autonomia
Semi-autonomous
Integrações
HubSpot, Salesforce, Pipedrive
Detalhe da nota
  • Fit for the job25/30
  • Autonomy14/20
  • Controls12/15
  • Integrations12/15
  • Access8/10
  • Evidence9/10

Posição 3

Apollo

80

Sequences on top of Apollo's own data

Preço
Free, then $49/user/mo
Plano grátis
Sim
Autonomia
Semi-autonomous
Integrações
Salesforce, HubSpot, Gmail
Detalhe da nota
  • Fit for the job24/30
  • Autonomy12/20
  • Controls12/15
  • Integrations14/15
  • Access9/10
  • Evidence9/10

Posição 4

Reply.io

79

Cold email priced by active contacts

Preço
From $49/user/mo billed annually
Plano grátis
Teste
Autonomia
Semi-autonomous
Integrações
Salesforce, HubSpot, Pipedrive
Detalhe da nota
  • Fit for the job24/30
  • Autonomy14/20
  • Controls12/15
  • Integrations12/15
  • Access8/10
  • Evidence9/10

Posição 5

HubSpot Breeze

75

Email to people already in the CRM

Preço
Free CRM, hubs from $15/seat/mo
Plano grátis
Sim
Autonomia
Semi-autonomous
Integrações
HubSpot CRM, Gmail, Slack
Detalhe da nota
  • Fit for the job21/30
  • Autonomy13/20
  • Controls12/15
  • Integrations14/15
  • Access6/10
  • Evidence9/10

Posição 6

Smartlead

74

High-volume cold email infrastructure

Preço
From $39/mo
Plano grátis
Teste
Autonomia
Semi-autonomous
Integrações
API, Webhooks, CRM
Detalhe da nota
  • Fit for the job24/30
  • Autonomy13/20
  • Controls12/15
  • Integrations8/15
  • Access8/10
  • Evidence9/10

Posição 7

Artisan Ava

63

Autonomous outbound email

Preço
Custom
Plano grátis
Não
Autonomia
Autonomous
Integrações
Salesforce, HubSpot
Detalhe da nota
  • Fit for the job18/30
  • Autonomy16/20
  • Controls10/15
  • Integrations10/15
  • Access2/10
  • Evidence7/10

Posição 8

Copy.ai

63

Encaixe parcial

Drafting the message, not sending it

Preço
From $29/mo
Plano grátis
Não
Autonomia
Semi-autonomous
Integrações
Salesforce, HubSpot, Slack
Detalhe da nota
  • Fit for the job16/30
  • Autonomy12/20
  • Controls11/15
  • Integrations10/15
  • Access7/10
  • Evidence7/10

Preços, recursos e fichas

  1. 1

    Instantly

    Cold email infrastructure and reply help

    Instantly leads because an AI email agent, in the searches that convert, is usually cold outbound: mailboxes, warmup, and a campaign that sends. Growth starts at $47 a month. It is a bad fit for a newsletter to customers you already have.

    Preço
    From $47/mo
    Growth starts at $47/mo on the public pricing page (lower if you pay annually). Higher plans raise sending and lead limits. Confirm the live meters on instantly.ai/pricing; the page is revised often.
    Recursos
    Clay, HubSpot, Salesforce, Zapier. Campaigns send on their own once you load leads and copy. A person still owns the offer, the list, and the mailbox health.

    Preço e recursos de Instantly/Alternativas ao Instantly

  2. 2

    lemlist

    Cold email with a built-in lead database

    lemlist is both the data and the sender. The email plan is shown from $55/mo. Use it when you do not already have Apollo. Use Instantly or Smartlead when you do.

    Preço
    From $55/mo
    lemlist.com/pricing shows the email plan at $69/mo struck through to $55/mo, and labels it From $55/mo. Multichannel is shown at $109 struck through to $87. Enterprise is custom. The trial FAQ says 14 days of Multichannel features except in-app calls, plus 200 credits. Last checked 5 October 2026.
    Recursos
    HubSpot, Salesforce, Pipedrive, Clay, Gmail, LinkedIn. Campaigns send on a schedule. The agents draft and enrich. A person still owns the offer.

    Preço e recursos de lemlist/Alternativas ao lemlist

  3. 3

    Apollo

    Sequences on top of Apollo's own data

    Apollo's email is a sequence tool welded to the database. It ranks second on access and integrations. Use it when the list and the send should be the same seat. Use Instantly when mailbox volume is the actual problem.

    Preço
    Free, then $49/user/mo
    Free plan includes limited credits and sequences. Basic starts at $49 per user/month billed annually ($59 month-to-month). Professional and Organization sit above that. Figures checked against widely published Apollo plan cards; confirm on apollo.io before you buy.
    Recursos
    Salesforce, HubSpot, Gmail, Slack, Outreach. Sequences send on a schedule you set. AI drafts and suggests. A person still builds the list logic and the offer.

    Preço e recursos de Apollo/Alternativas ao Apollo

  4. 4

    Reply.io

    Cold email priced by active contacts

    Reply prices email by how many people you can start a sequence with. The annual floor is $49 per user for 1,000 active contacts. Multichannel, which adds LinkedIn, starts higher. Bring a list if the included data credits are not enough.

    Preço
    From $49/user/mo billed annually
    Reply's pricing file lists Email Volume from $49 per user/month billed annually for 1,000 active contacts, or $59 per user/month on monthly billing. Higher contact tiers go up the slider, and the largest tiers are contact-sales. Multichannel starts at $89 per user/month billed annually, or $99 monthly. Jason, the AI SDR, starts at $500/month. LinkedIn automation is a $69 per account add-on and calls and SMS are $29 per account. The pricing FAQ offers a 14-day trial. Last checked 5 October 2026.
    Recursos
    Salesforce, HubSpot, Pipedrive, Close, Zapier. Sequences send on a schedule. Jason has a copilot mode and an autopilot mode. A person still owns the offer.

    Preço e recursos de Reply.io/Alternativas ao Reply.io

  5. 5

    HubSpot Breeze

    Email to people already in the CRM

    Breeze is the marketing-email and CRM-email row. Job fit is lower than Instantly because this page's demand leans outbound, and higher than a pure writing tool because the send and the record are in one place.

    Preço
    Free CRM, hubs from $15/seat/mo
    Free CRM includes the Breeze assistant. Marketing Hub Starter is $15/seat/month billed monthly or $9/seat/month billed annually. Professional is a different budget (about $800/mo annual, plus onboarding). Prospecting and customer agents consume credits. Confirm on hubspot.com/pricing.
    Recursos
    HubSpot CRM, Gmail, Slack, Salesforce. The assistant is a copilot. Prospecting and customer agents can carry a task and should still stop for a person on anything customer-facing.

    Preço e recursos de HubSpot Breeze/Alternativas ao HubSpot Breeze

  6. 6

    Smartlead

    High-volume cold email infrastructure

    Smartlead is the mailbox layer. Base is $39/mo in the pricing FAQ, with a trial and unlimited connected accounts on the plans they describe. Bring your own list.

    Preço
    From $39/mo
    The smartlead.ai/pricing FAQ lists Base at $39/month, Pro at $94/month, Unlimited Smart at $174/month, and Unlimited Prime at $379/month. Annual billing saves 17%. The same FAQ says all plans include a free trial and no credit card is required to start. The plan cards on that page also show lower annual equivalents. Last checked 5 October 2026.
    Recursos
    API, Webhooks, CRM. Sequences send on the schedule you set. A person still writes the offer and the list.

    Preço e recursos de Smartlead/Alternativas ao Smartlead

  7. 7

    Artisan Ava

    Autonomous outbound email

    Ava will email as a BDR. That is a real email agent and a custom-priced one. It beats Copy.ai on the tie-break because job fit is higher. It loses to Instantly because you can buy Instantly without a demo.

    Preço
    Custom
    No public self-serve price as of 5 October 2026.
    Recursos
    Salesforce, HubSpot. Positioned as an autonomous BDR. Treat the first weeks as supervised sending.

    Preço e recursos de Artisan Ava/Alternativas ao Artisan Ava

  8. 8

    Copy.ai

    Drafting the message, not sending it

    Partial fit. Copy.ai writes the email. Something else has to own the domain, the warmup, and the unsubscribe. Do not rank a writer as a sending platform.

    Preço
    From $29/mo
    Chat is $29/mo ($24/mo billed annually) with 5 seats and no workflow credits. Growth is $1,000/mo with workflow credits. There is no free plan for the platform. Confirmed against Copy.ai's public prices page.
    Recursos
    Salesforce, HubSpot, Slack. Workflows can run multi-step sales and marketing jobs. Chat alone is a copilot. The interesting autonomy starts on the workflow plans.

    O que dizem

    Uma avaliação antiga no Trustpilot diz que o Copy.ai ajudou nas descrições de produto.

    Avaliações posteriores dizem que o login parou de funcionar, que o suporte não respondeu por meses e que os prompts salvos sumiram depois de uma atualização.

    • “Copy Ai is great. It helped me a lot with my product description. But ever since I upgraded, the composition is shorter compared to my free trial.”
      Trustpilot
    • “It had a paid subscription and used it a bit, but my login stopped working. Reached out to support via email and via the website form. No response for months even after several messages.”
      Trustpilot
    • “I was an enthusiastic used and ambassador. then the service just stopped working. nothing works.”
      Trustpilot · A.F.

    Preço e recursos de Copy.ai/Alternativas ao Copy.ai

O que é um agente de IA

E-mail frio e e-mail para quem já conhece você não são o mesmo risco. Instantly, Smartlead e lemlist enviam. A HubSpot fica mais perto do CRM.

Como esta lista está organizada

No topo desta lista estão Instantly, lemlist, Apollo. A ordem segue a pontuação publicada, não um anúncio.

O que comparar

Olhe o trabalho, o preço de entrada e se uma pessoa ainda aprova o resultado.

  • Um trabalho que o produto faz de fato
  • Um preço publicado, um plano grátis ou um preço sob consulta dito com clareza
  • Uma revisão antes de o trabalho chegar ao cliente

Para que serve este tipo de software

Serve quando o mesmo passo se repete. A decisão continua com uma pessoa.

  • Ver o preço de entrada antes de uma demo
  • Comparar produtos deste trabalho, não uma janela de chat genérica
  • Abrir a ficha para as notas mais longas

Para quem é esta lista

Para quem já conhece o trabalho e quer os produtos que o fazem, com data nos preços.

Preços de entrada publicados

Números de entrada que conseguimos conferir: Instantly (From $47/mo), lemlist (From $55/mo), Apollo (Free, then $49/user/mo). Conferido em 5 de outubro de 2026.

Como escolher

Encaixe o trabalho primeiro. Depois veja para quem o produto serve e se dá para começar sem uma ligação de vendas.

Categorias relacionadas

Trabalhos vizinhos têm a própria lista.

Perguntas frequentes

Método de pontuação

Conferido 5 October 2026

Cada produto recebe uma nota de 0 a 100 nas mesmas seis partes. A posição segue o total, depois o encaixe e depois o nome. Ler o método completo.