Pular para o conteúdo

Melhores ferramentas de IA para criar conteúdo

Essas ferramentas escrevem com a voz da marca ou contra o que já rankeia. Jasper, Copy.ai, Frase e Writesonic não substituem quem aprova a página.

8 produtos. Preços e fichas conferidos em 5 de outubro de 2026.

Melhores ferramentas de IA para criar conteúdo comparados

O preço é o valor inicial publicado pelo fornecedor. Plano grátis ou teste só entram se a página de preços disser isso.

Side-by-side comparison of pricing, free plan or trial, features, integrations, best fit, and sourced user comments
ProdutoPreçoPlano grátis ou testeRecursosIntegraçõesPara quemO que dizem
Jasper

#1

From $69/moTesteMarketing agents tied to a brand voice.Surfer, HubSpot, Webflow, Google DocsOn-brand campaigns across blog, social, and adsSem comentários citados.
Frase

#2

From $39/mo billed yearlyTesteA content agent that researches, drafts, and can publish to a CMS.WordPress, Webflow, Sanity, WixA content loop that can file the draftSem comentários citados.
Copy.ai

#3

From $29/moNão constaA sales and marketing workflow platform with a cheap chat plan in front.Salesforce, HubSpot, SlackWorkflow-shaped content once you leave chat

Uma avaliação antiga no Trustpilot diz que o Copy.ai ajudou nas descrições de produto.

Trustpilot
Writesonic

#4

From $79/mo billed annuallyTesteAI search tracking plus article drafts and site audits.Google Search Console, WordPress, GA4, Looker StudioArticles tied to AI search visibilitySem comentários citados.
Surfer

#5

From $49/moNão constaAn SEO content editor with an AI writing assistant.Google Docs, WordPress, JasperSearch-led articles

Quem usa o Surfer há anos no Trustpilot diz que o editor de conteúdo mostra lacunas e palavras-chave semânticas sem chute.

Trustpilot
HubSpot Breeze

#6

Free CRM, hubs from $15/seat/moPlano grátisAI agents sitting on the HubSpot CRM.HubSpot CRM, Gmail, Slack, SalesforceContent tied to the CRMSem comentários citados.
Clearscope

#7

From $129/moTesteContent optimization with query tracking across search and AI answers.ChatGPT, GeminiOptimizing a draft a writer already ownsSem comentários citados.
Semrush

#8

From $139.95/moPlano grátis e testeAn SEO suite with AI as a copilot, not the product.Google Search Console, Google Analytics, Looker StudioTopic research before anyone writes

Algumas avaliações curtas no Trustpilot ainda chamam a faixa gratuita de útil e dizem que o produto faz um bom trabalho.

Trustpilot

Lista ordenada

A ordem olha o encaixe com o trabalho, a autonomia, os controles, as integrações, o acesso e o quanto o produto é público.

Posição 1

Jasper

83

On-brand campaigns across blog, social, and ads

Preço
From $69/mo
Plano grátis
Teste
Autonomia
Semi-autonomous
Integrações
Surfer, HubSpot, Webflow
Detalhe da nota
  • Fit for the job29/30
  • Autonomy14/20
  • Controls13/15
  • Integrations12/15
  • Access6/10
  • Evidence9/10

Posição 2

Frase

81

A content loop that can file the draft

Preço
From $39/mo billed yearly
Plano grátis
Teste
Autonomia
Semi-autonomous
Integrações
WordPress, Webflow, Sanity
Detalhe da nota
  • Fit for the job26/30
  • Autonomy14/20
  • Controls12/15
  • Integrations12/15
  • Access8/10
  • Evidence9/10

Posição 3

Copy.ai

78

Workflow-shaped content once you leave chat

Preço
From $29/mo
Plano grátis
Não
Autonomia
Semi-autonomous
Integrações
Salesforce, HubSpot, Slack
Detalhe da nota
  • Fit for the job24/30
  • Autonomy15/20
  • Controls12/15
  • Integrations12/15
  • Access7/10
  • Evidence8/10

Posição 4

Writesonic

77

Articles tied to AI search visibility

Preço
From $79/mo billed annually
Plano grátis
Teste
Autonomia
Semi-autonomous
Integrações
Google Search Console, WordPress, GA4
Detalhe da nota
  • Fit for the job24/30
  • Autonomy13/20
  • Controls12/15
  • Integrations11/15
  • Access8/10
  • Evidence9/10

Posição 5

Surfer

71

Search-led articles

Preço
From $49/mo
Plano grátis
Não
Autonomia
Copilot
Integrações
Google Docs, WordPress, Jasper
Detalhe da nota
  • Fit for the job22/30
  • Autonomy11/20
  • Controls13/15
  • Integrations10/15
  • Access7/10
  • Evidence8/10

Posição 6

HubSpot Breeze

71

Content tied to the CRM

Preço
Free CRM, hubs from $15/seat/mo
Plano grátis
Sim
Autonomia
Semi-autonomous
Integrações
HubSpot CRM, Gmail, Slack
Detalhe da nota
  • Fit for the job18/30
  • Autonomy12/20
  • Controls12/15
  • Integrations14/15
  • Access6/10
  • Evidence9/10

Posição 7

Clearscope

65

Optimizing a draft a writer already owns

Preço
From $129/mo
Plano grátis
Teste
Autonomia
Copilot
Integrações
ChatGPT, Gemini
Detalhe da nota
  • Fit for the job20/30
  • Autonomy9/20
  • Controls12/15
  • Integrations8/15
  • Access7/10
  • Evidence9/10

Posição 8

Semrush

59

Encaixe parcial

Topic research before anyone writes

Preço
From $139.95/mo
Plano grátis
Sim
Autonomia
Copilot
Integrações
Google Search Console, Google Analytics, Looker Studio
Detalhe da nota
  • Fit for the job15/30
  • Autonomy8/20
  • Controls11/15
  • Integrations11/15
  • Access5/10
  • Evidence9/10

Preços, recursos e fichas

  1. 1

    Jasper

    On-brand campaigns across blog, social, and ads

    Jasper leads this page because content marketing is brand voice across more than one format. The agent and knowledge features match that job better than a single SEO editor. You still need a search tool if the page has to rank.

    Preço
    From $69/mo
    Pro is $69/seat/month, or $59/seat/month billed annually. A 7-day Pro trial requires a card. No ongoing free plan. Business is custom. Read from Jasper's public pricing discussion and plan cards; confirm on jasper.ai/pricing.
    Recursos
    Surfer, HubSpot, Webflow, Google Docs. Agents and Canvas can carry a draft through a workflow. A marketer still approves anything that publishes.

    Preço e recursos de Jasper/Alternativas ao Jasper

  2. 2

    Frase

    A content loop that can file the draft

    Frase researches, drafts, and can push to WordPress, Webflow, Sanity, or Wix. The $39 yearly starter price is real. Publishing is a switch, not the default you should leave on.

    Preço
    From $39/mo billed yearly
    frase.io/pricing lists Starter at $39/mo billed yearly ($49 month to month), Professional at $103/mo billed yearly ($129 month to month), and Scale at $239/mo billed yearly ($299 month to month). Enterprise is custom. A 7-day trial needs no credit card. Last checked 5 October 2026.
    Recursos
    WordPress, Webflow, Sanity, Wix. The agent can publish when you allow it. Approval is the default for Content Guard fixes.

    Preço e recursos de Frase/Alternativas ao Frase

  3. 3

    Copy.ai

    Workflow-shaped content once you leave chat

    Copy.ai scores well on autonomy because the workflow product can carry a content motion, not just a paragraph. Remember the price cliff: Chat is $29, workflows start at $1,000. The rank is for the workflow product.

    Preço
    From $29/mo
    Chat is $29/mo ($24/mo billed annually) with 5 seats and no workflow credits. Growth is $1,000/mo with workflow credits. There is no free plan for the platform. Confirmed against Copy.ai's public prices page.
    Recursos
    Salesforce, HubSpot, Slack. Workflows can run multi-step sales and marketing jobs. Chat alone is a copilot. The interesting autonomy starts on the workflow plans.

    O que dizem

    Uma avaliação antiga no Trustpilot diz que o Copy.ai ajudou nas descrições de produto.

    Avaliações posteriores dizem que o login parou de funcionar, que o suporte não respondeu por meses e que os prompts salvos sumiram depois de uma atualização.

    • “Copy Ai is great. It helped me a lot with my product description. But ever since I upgraded, the composition is shorter compared to my free trial.”
      Trustpilot
    • “It had a paid subscription and used it a bit, but my login stopped working. Reached out to support via email and via the website form. No response for months even after several messages.”
      Trustpilot
    • “I was an enthusiastic used and ambassador. then the service just stopped working. nothing works.”
      Trustpilot · A.F.

    Preço e recursos de Copy.ai/Alternativas ao Copy.ai

  4. 4

    Writesonic

    Articles tied to AI search visibility

    Writesonic writes articles and tracks whether AI answers mention the brand. Starter is $79 a month on annual billing. Self-serve agent runs are capped. A person still publishes.

    Preço
    From $79/mo billed annually
    writesonic.com/pricing lists Starter at $79 per month billed annually, Basic at $199, and Growth at $399, each billed annually. Enterprise is custom. Annual billing saves 20%. The FAQ says you can start a trial with no credit card, and that there is a 7-day refund. Last checked 5 October 2026.
    Recursos
    Google Search Console, WordPress, GA4, Looker Studio. Self-serve plans include a limited number of agentic workflow runs. Publishing still needs a person.

    Preço e recursos de Writesonic/Alternativas ao Writesonic

  5. 5

    Surfer

    Search-led articles

    Surfer is the right row when the content is a page that has to earn a query. It is the wrong row for campaign creative, sales enablement, or social. The SEO page ranks it first; this page does not.

    Preço
    From $49/mo
    Discovery is $49/mo. Standard is listed at $99/mo and higher tiers run well above that, with annual billing discounts on the public pricing page. No permanent free plan. Checked on surferseo.com/pricing on 5 October 2026.
    Recursos
    Google Docs, WordPress, Jasper. Surfy drafts and the editor nags you toward a content score. A person still chooses the page, the angle, and the publish button.

    O que dizem

    Quem usa o Surfer há anos no Trustpilot diz que o editor de conteúdo mostra lacunas e palavras-chave semânticas sem chute.

    Outras avaliações dizem que o preço é alto para o que faz, e uma diz que não há como tirar o cartão depois de cancelar.

    • “We’ve been using Surfer for quite some time, and it’s been a really solid tool for SEO content optimisation. The Content Editor is the standout, it makes it much easier to structure content, identify gaps, and optimise without guessing.”
      Trustpilot
    • “I have been using SurferSEO for 3 years now, and I really enjoy how it allows me to set up an article with new semantic keywords to broaden my content.”
      Trustpilot
    • “When it comes to their product, sure, it's a decent piece of software, but not better thn cheaper alternatives.”
      Trustpilot
    • “Worst ans unsecure service. There is no option to remove credit card from Surferseo website.”
      Trustpilot

    Preço e recursos de Surfer/Alternativas ao Surfer

  6. 6

    HubSpot Breeze

    Content tied to the CRM

    Breeze's content agent matters when the draft has to know who the contact is. It ties Surfer on the total and loses the tie-break on job fit, because a CRM content agent is not a content studio.

    Preço
    Free CRM, hubs from $15/seat/mo
    Free CRM includes the Breeze assistant. Marketing Hub Starter is $15/seat/month billed monthly or $9/seat/month billed annually. Professional is a different budget (about $800/mo annual, plus onboarding). Prospecting and customer agents consume credits. Confirm on hubspot.com/pricing.
    Recursos
    HubSpot CRM, Gmail, Slack, Salesforce. The assistant is a copilot. Prospecting and customer agents can carry a task and should still stop for a person on anything customer-facing.

    Preço e recursos de HubSpot Breeze/Alternativas ao HubSpot Breeze

  7. 7

    Clearscope

    Optimizing a draft a writer already owns

    Clearscope is the editor's tool, not the campaign system. Essentials is $129/mo. Pair it with Jasper or Frase if you also need the first draft.

    Preço
    From $129/mo
    clearscope.io/pricing lists Essentials at $129/month, Business at $399/month, and Enterprise as custom. The page offers a 14-day free trial and says monthly plans have no minimum contract. Last checked 5 October 2026.
    Recursos
    ChatGPT, Gemini. It recommends and drafts. A person still publishes.

    Preço e recursos de Clearscope/Alternativas ao Clearscope

  8. 8

    Semrush

    Topic research before anyone writes

    Partial fit. Semrush tells you what to write. It is not the writing agent. Keep it in the stack and off the top of this list.

    Preço
    From $139.95/mo
    A limited free account exists. Pro is $139.95/mo on monthly billing, with a lower annual rate. Guru and Business step up from there. Paid plans offer a 7-day trial. Confirm on semrush.com/pricing.
    Recursos
    Google Search Console, Google Analytics, Looker Studio. AI features draft and summarize inside a suite a person drives. Semrush does not run your SEO program.

    O que dizem

    Algumas avaliações curtas no Trustpilot ainda chamam a faixa gratuita de útil e dizem que o produto faz um bom trabalho.

    As avaliações longas recentes descrevem um cancelamento que mantém a assinatura viva e uma cobrança depois de um teste que a pessoa achava gratuito.

    • “Generous free tier, good for analytics”
      Trustpilot
    • “I really love this service. They do a great job!”
      Trustpilot
    • “They are an unscrupulous company that tricks you into keeping the subscription active.”
      Trustpilot · Fserra
    • “Free Trial is Extremely misleading. I got charged for a full month even through i attempted to cancel several times.”
      Trustpilot · Priyanka

    Preço e recursos de Semrush/Alternativas ao Semrush

O que é um agente de IA

Essas ferramentas escrevem com a voz da marca ou contra o que já rankeia. Jasper, Copy.ai, Frase e Writesonic não substituem quem aprova a página.

Como esta lista está organizada

No topo desta lista estão Jasper, Frase, Copy.ai. A ordem segue a pontuação publicada, não um anúncio.

O que comparar

Olhe o trabalho, o preço de entrada e se uma pessoa ainda aprova o resultado.

  • Um trabalho que o produto faz de fato
  • Um preço publicado, um plano grátis ou um preço sob consulta dito com clareza
  • Uma revisão antes de o trabalho chegar ao cliente

Para que serve este tipo de software

Serve quando o mesmo passo se repete. A decisão continua com uma pessoa.

  • Ver o preço de entrada antes de uma demo
  • Comparar produtos deste trabalho, não uma janela de chat genérica
  • Abrir a ficha para as notas mais longas

Para quem é esta lista

Para quem já conhece o trabalho e quer os produtos que o fazem, com data nos preços.

Preços de entrada publicados

Números de entrada que conseguimos conferir: Jasper (From $69/mo), Frase (From $39/mo billed yearly), Copy.ai (From $29/mo). Conferido em 5 de outubro de 2026.

Como escolher

Encaixe o trabalho primeiro. Depois veja para quem o produto serve e se dá para começar sem uma ligação de vendas.

Categorias relacionadas

Trabalhos vizinhos têm a própria lista.

Perguntas frequentes

Método de pontuação

Conferido 5 October 2026

Cada produto recebe uma nota de 0 a 100 nas mesmas seis partes. A posição segue o total, depois o encaixe e depois o nome. Ler o método completo.