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Migliori strumenti IA per i contenuti

Questi strumenti scrivono con la voce del brand o contro ciò che già si posiziona. Jasper, Copy.ai, Frase e Writesonic non sostituiscono chi approva la pagina.

8 prodotti. Prezzi e schede controllati il 5 ottobre 2026.

Migliori strumenti IA per i contenuti a confronto

Il prezzo è la cifra di partenza pubblicata dal fornitore. Un piano gratis o una prova compaiono solo se la pagina prezzi lo dice.

Side-by-side comparison of pricing, free plan or trial, features, integrations, best fit, and sourced user comments
ProdottoPrezzoPiano gratis o provaFunzioniIntegrazioniPer chiCosa dicono
Jasper

#1

From $69/moProvaMarketing agents tied to a brand voice.Surfer, HubSpot, Webflow, Google DocsOn-brand campaigns across blog, social, and adsNessun commento con fonte.
Frase

#2

From $39/mo billed yearlyProvaA content agent that researches, drafts, and can publish to a CMS.WordPress, Webflow, Sanity, WixA content loop that can file the draftNessun commento con fonte.
Copy.ai

#3

From $29/moNon indicatoA sales and marketing workflow platform with a cheap chat plan in front.Salesforce, HubSpot, SlackWorkflow-shaped content once you leave chat

Una recensione Trustpilot più vecchia dice che Copy.ai ha aiutato con le descrizioni di prodotto.

Trustpilot
Writesonic

#4

From $79/mo billed annuallyProvaAI search tracking plus article drafts and site audits.Google Search Console, WordPress, GA4, Looker StudioArticles tied to AI search visibilityNessun commento con fonte.
Surfer

#5

From $49/moNon indicatoAn SEO content editor with an AI writing assistant.Google Docs, WordPress, JasperSearch-led articles

Chi usa Surfer da anni su Trustpilot dice che l’editor dei contenuti mostra buchi e keyword semantiche senza indovinare.

Trustpilot
HubSpot Breeze

#6

Free CRM, hubs from $15/seat/moPiano gratisAI agents sitting on the HubSpot CRM.HubSpot CRM, Gmail, Slack, SalesforceContent tied to the CRMNessun commento con fonte.
Clearscope

#7

From $129/moProvaContent optimization with query tracking across search and AI answers.ChatGPT, GeminiOptimizing a draft a writer already ownsNessun commento con fonte.
Semrush

#8

From $139.95/moPiano gratis e provaAn SEO suite with AI as a copilot, not the product.Google Search Console, Google Analytics, Looker StudioTopic research before anyone writes

Alcune recensioni brevi su Trustpilot chiamano ancora utile la fascia gratuita e dicono che il prodotto fa un buon lavoro.

Trustpilot

Classifica

L'ordine guarda l'aderenza al lavoro, l'autonomia, i controlli, le integrazioni, l'accesso e quanto il prodotto è pubblico.

Posto 1

Jasper

83

On-brand campaigns across blog, social, and ads

Prezzo
From $69/mo
Piano gratis
Prova
Autonomia
Semi-autonomous
Integrazioni
Surfer, HubSpot, Webflow
Dettaglio
  • Fit for the job29/30
  • Autonomy14/20
  • Controls13/15
  • Integrations12/15
  • Access6/10
  • Evidence9/10

Posto 2

Frase

81

A content loop that can file the draft

Prezzo
From $39/mo billed yearly
Piano gratis
Prova
Autonomia
Semi-autonomous
Integrazioni
WordPress, Webflow, Sanity
Dettaglio
  • Fit for the job26/30
  • Autonomy14/20
  • Controls12/15
  • Integrations12/15
  • Access8/10
  • Evidence9/10

Posto 3

Copy.ai

78

Workflow-shaped content once you leave chat

Prezzo
From $29/mo
Piano gratis
No
Autonomia
Semi-autonomous
Integrazioni
Salesforce, HubSpot, Slack
Dettaglio
  • Fit for the job24/30
  • Autonomy15/20
  • Controls12/15
  • Integrations12/15
  • Access7/10
  • Evidence8/10

Posto 4

Writesonic

77

Articles tied to AI search visibility

Prezzo
From $79/mo billed annually
Piano gratis
Prova
Autonomia
Semi-autonomous
Integrazioni
Google Search Console, WordPress, GA4
Dettaglio
  • Fit for the job24/30
  • Autonomy13/20
  • Controls12/15
  • Integrations11/15
  • Access8/10
  • Evidence9/10

Posto 5

Surfer

71

Search-led articles

Prezzo
From $49/mo
Piano gratis
No
Autonomia
Copilot
Integrazioni
Google Docs, WordPress, Jasper
Dettaglio
  • Fit for the job22/30
  • Autonomy11/20
  • Controls13/15
  • Integrations10/15
  • Access7/10
  • Evidence8/10

Content tied to the CRM

Prezzo
Free CRM, hubs from $15/seat/mo
Piano gratis
Sì
Autonomia
Semi-autonomous
Integrazioni
HubSpot CRM, Gmail, Slack
Dettaglio
  • Fit for the job18/30
  • Autonomy12/20
  • Controls12/15
  • Integrations14/15
  • Access6/10
  • Evidence9/10

Posto 7

Clearscope

65

Optimizing a draft a writer already owns

Prezzo
From $129/mo
Piano gratis
Prova
Autonomia
Copilot
Integrazioni
ChatGPT, Gemini
Dettaglio
  • Fit for the job20/30
  • Autonomy9/20
  • Controls12/15
  • Integrations8/15
  • Access7/10
  • Evidence9/10

Posto 8

Semrush

59

Adatto in parte

Topic research before anyone writes

Prezzo
From $139.95/mo
Piano gratis
Sì
Autonomia
Copilot
Integrazioni
Google Search Console, Google Analytics, Looker Studio
Dettaglio
  • Fit for the job15/30
  • Autonomy8/20
  • Controls11/15
  • Integrations11/15
  • Access5/10
  • Evidence9/10

Prezzi, funzioni e schede

  1. 1

    Jasper

    On-brand campaigns across blog, social, and ads

    Jasper leads this page because content marketing is brand voice across more than one format. The agent and knowledge features match that job better than a single SEO editor. You still need a search tool if the page has to rank.

    Prezzo
    From $69/mo
    Pro is $69/seat/month, or $59/seat/month billed annually. A 7-day Pro trial requires a card. No ongoing free plan. Business is custom. Read from Jasper's public pricing discussion and plan cards; confirm on jasper.ai/pricing.
    Funzioni
    Surfer, HubSpot, Webflow, Google Docs. Agents and Canvas can carry a draft through a workflow. A marketer still approves anything that publishes.

    Prezzo e funzioni di Jasper/Alternative a Jasper

  2. 2

    Frase

    A content loop that can file the draft

    Frase researches, drafts, and can push to WordPress, Webflow, Sanity, or Wix. The $39 yearly starter price is real. Publishing is a switch, not the default you should leave on.

    Prezzo
    From $39/mo billed yearly
    frase.io/pricing lists Starter at $39/mo billed yearly ($49 month to month), Professional at $103/mo billed yearly ($129 month to month), and Scale at $239/mo billed yearly ($299 month to month). Enterprise is custom. A 7-day trial needs no credit card. Last checked 5 October 2026.
    Funzioni
    WordPress, Webflow, Sanity, Wix. The agent can publish when you allow it. Approval is the default for Content Guard fixes.

    Prezzo e funzioni di Frase/Alternative a Frase

  3. 3

    Copy.ai

    Workflow-shaped content once you leave chat

    Copy.ai scores well on autonomy because the workflow product can carry a content motion, not just a paragraph. Remember the price cliff: Chat is $29, workflows start at $1,000. The rank is for the workflow product.

    Prezzo
    From $29/mo
    Chat is $29/mo ($24/mo billed annually) with 5 seats and no workflow credits. Growth is $1,000/mo with workflow credits. There is no free plan for the platform. Confirmed against Copy.ai's public prices page.
    Funzioni
    Salesforce, HubSpot, Slack. Workflows can run multi-step sales and marketing jobs. Chat alone is a copilot. The interesting autonomy starts on the workflow plans.

    Cosa dicono

    Una recensione Trustpilot più vecchia dice che Copy.ai ha aiutato con le descrizioni di prodotto.

    Recensioni successive dicono che l’accesso ha smesso di funzionare, che il supporto non ha risposto per mesi e che i prompt salvati sono spariti dopo un aggiornamento.

    • “Copy Ai is great. It helped me a lot with my product description. But ever since I upgraded, the composition is shorter compared to my free trial.”
      Trustpilot
    • “It had a paid subscription and used it a bit, but my login stopped working. Reached out to support via email and via the website form. No response for months even after several messages.”
      Trustpilot
    • “I was an enthusiastic used and ambassador. then the service just stopped working. nothing works.”
      Trustpilot · A.F.

    Prezzo e funzioni di Copy.ai/Alternative a Copy.ai

  4. 4

    Writesonic

    Articles tied to AI search visibility

    Writesonic writes articles and tracks whether AI answers mention the brand. Starter is $79 a month on annual billing. Self-serve agent runs are capped. A person still publishes.

    Prezzo
    From $79/mo billed annually
    writesonic.com/pricing lists Starter at $79 per month billed annually, Basic at $199, and Growth at $399, each billed annually. Enterprise is custom. Annual billing saves 20%. The FAQ says you can start a trial with no credit card, and that there is a 7-day refund. Last checked 5 October 2026.
    Funzioni
    Google Search Console, WordPress, GA4, Looker Studio. Self-serve plans include a limited number of agentic workflow runs. Publishing still needs a person.

    Prezzo e funzioni di Writesonic/Alternative a Writesonic

  5. 5

    Surfer

    Search-led articles

    Surfer is the right row when the content is a page that has to earn a query. It is the wrong row for campaign creative, sales enablement, or social. The SEO page ranks it first; this page does not.

    Prezzo
    From $49/mo
    Discovery is $49/mo. Standard is listed at $99/mo and higher tiers run well above that, with annual billing discounts on the public pricing page. No permanent free plan. Checked on surferseo.com/pricing on 5 October 2026.
    Funzioni
    Google Docs, WordPress, Jasper. Surfy drafts and the editor nags you toward a content score. A person still chooses the page, the angle, and the publish button.

    Cosa dicono

    Chi usa Surfer da anni su Trustpilot dice che l’editor dei contenuti mostra buchi e keyword semantiche senza indovinare.

    Altre recensioni dicono che il prezzo è alto per quello che fa, e una dice che non si può togliere la carta dopo la disdetta.

    • “We’ve been using Surfer for quite some time, and it’s been a really solid tool for SEO content optimisation. The Content Editor is the standout, it makes it much easier to structure content, identify gaps, and optimise without guessing.”
      Trustpilot
    • “I have been using SurferSEO for 3 years now, and I really enjoy how it allows me to set up an article with new semantic keywords to broaden my content.”
      Trustpilot
    • “When it comes to their product, sure, it's a decent piece of software, but not better thn cheaper alternatives.”
      Trustpilot
    • “Worst ans unsecure service. There is no option to remove credit card from Surferseo website.”
      Trustpilot

    Prezzo e funzioni di Surfer/Alternative a Surfer

  6. 6

    HubSpot Breeze

    Content tied to the CRM

    Breeze's content agent matters when the draft has to know who the contact is. It ties Surfer on the total and loses the tie-break on job fit, because a CRM content agent is not a content studio.

    Prezzo
    Free CRM, hubs from $15/seat/mo
    Free CRM includes the Breeze assistant. Marketing Hub Starter is $15/seat/month billed monthly or $9/seat/month billed annually. Professional is a different budget (about $800/mo annual, plus onboarding). Prospecting and customer agents consume credits. Confirm on hubspot.com/pricing.
    Funzioni
    HubSpot CRM, Gmail, Slack, Salesforce. The assistant is a copilot. Prospecting and customer agents can carry a task and should still stop for a person on anything customer-facing.

    Prezzo e funzioni di HubSpot Breeze/Alternative a HubSpot Breeze

  7. 7

    Clearscope

    Optimizing a draft a writer already owns

    Clearscope is the editor's tool, not the campaign system. Essentials is $129/mo. Pair it with Jasper or Frase if you also need the first draft.

    Prezzo
    From $129/mo
    clearscope.io/pricing lists Essentials at $129/month, Business at $399/month, and Enterprise as custom. The page offers a 14-day free trial and says monthly plans have no minimum contract. Last checked 5 October 2026.
    Funzioni
    ChatGPT, Gemini. It recommends and drafts. A person still publishes.

    Prezzo e funzioni di Clearscope/Alternative a Clearscope

  8. 8

    Semrush

    Topic research before anyone writes

    Partial fit. Semrush tells you what to write. It is not the writing agent. Keep it in the stack and off the top of this list.

    Prezzo
    From $139.95/mo
    A limited free account exists. Pro is $139.95/mo on monthly billing, with a lower annual rate. Guru and Business step up from there. Paid plans offer a 7-day trial. Confirm on semrush.com/pricing.
    Funzioni
    Google Search Console, Google Analytics, Looker Studio. AI features draft and summarize inside a suite a person drives. Semrush does not run your SEO program.

    Cosa dicono

    Alcune recensioni brevi su Trustpilot chiamano ancora utile la fascia gratuita e dicono che il prodotto fa un buon lavoro.

    Le recensioni lunghe recenti descrivono una disdetta che tiene vivo l’abbonamento e un addebito dopo una prova che la persona credeva gratuita.

    • “Generous free tier, good for analytics”
      Trustpilot
    • “I really love this service. They do a great job!”
      Trustpilot
    • “They are an unscrupulous company that tricks you into keeping the subscription active.”
      Trustpilot · Fserra
    • “Free Trial is Extremely misleading. I got charged for a full month even through i attempted to cancel several times.”
      Trustpilot · Priyanka

    Prezzo e funzioni di Semrush/Alternative a Semrush

Che cos'è un agente IA

Questi strumenti scrivono con la voce del brand o contro ciò che già si posiziona. Jasper, Copy.ai, Frase e Writesonic non sostituiscono chi approva la pagina.

Come è organizzata questa lista

In cima a questa lista ci sono Jasper, Frase, Copy.ai. L'ordine segue il punteggio pubblicato, non un annuncio.

Cosa confrontare

Guarda il lavoro, il prezzo di partenza e se una persona approva ancora il risultato.

  • Un lavoro che il prodotto fa davvero
  • Un prezzo pubblicato, un piano gratis o un prezzo su misura detto in modo chiaro
  • Un controllo prima che il lavoro arrivi al cliente

A cosa serve questo tipo di software

Serve quando lo stesso passo si ripete. La decisione resta a una persona.

  • Vedere il prezzo di partenza prima di una demo
  • Confrontare prodotti di questo lavoro, non una finestra di chat generica
  • Aprire la scheda per le note più lunghe

A chi serve questa lista

A chi conosce già il lavoro e vuole i prodotti che lo fanno, con una data sui prezzi.

Prezzi di partenza pubblicati

Cifre di partenza che abbiamo potuto controllare: Jasper (From $69/mo), Frase (From $39/mo billed yearly), Copy.ai (From $29/mo). Controllo del 5 ottobre 2026.

Come scegliere

Prima allinea il lavoro. Poi leggi per chi è il prodotto e se puoi iniziare senza una chiamata commerciale.

Categorie vicine

I lavori vicini hanno una lista propria.

Domande frequenti

Metodo di punteggio

Controllato 5 October 2026

Ogni prodotto è valutato su 100 con le stesse sei parti. Il posto segue il totale, poi l'aderenza, poi il nome. Leggi il metodo completo.