이메일용 AI 에이전트
모르는 사람에게 보내는 메일과 이미 아는 사람에게 보내는 메일은 위험이 다릅니다. Instantly, Smartlead, lemlist가 보냅니다. HubSpot은 CRM에 가깝습니다.
8개 제품. 가격과 설명 확인일: 2026년 10월 5일.
이메일용 AI 에이전트 비교
가격은 공급사가 공개한 시작 가격입니다. 무료 플랜이나 체험은 가격 페이지에 있을 때만 적습니다.
| 제품 | 가격 | 무료 플랜 또는 체험 | 주요 기능 | 연동 | 적합한 용도 | 사용자 의견 |
|---|---|---|---|---|---|---|
| Instantly #1 | From $47/mo | 표시 없음 | Cold email infrastructure with an AI reply layer. | Clay, HubSpot, Salesforce, Zapier | Cold email infrastructure and reply help | 출처가 있는 코멘트가 없습니다. |
| lemlist #2 | From $55/mo | 체험 | Outbound email, with LinkedIn and calling on the higher plan. | HubSpot, Salesforce, Pipedrive, Clay | Cold email with a built-in lead database | 출처가 있는 코멘트가 없습니다. |
| Apollo #3 | Free, then $49/user/mo | 무료 플랜 | A contact database with sequences and an AI assist. | Salesforce, HubSpot, Gmail, Slack | Sequences on top of Apollo's own data | 출처가 있는 코멘트가 없습니다. |
| Reply.io #4 | From $49/user/mo billed annually | 체험 | Cold email volume, with a multichannel plan and an AI SDR add-on. | Salesforce, HubSpot, Pipedrive, Close | Cold email priced by active contacts | 출처가 있는 코멘트가 없습니다. |
| HubSpot Breeze #5 | Free CRM, hubs from $15/seat/mo | 무료 플랜 | AI agents sitting on the HubSpot CRM. | HubSpot CRM, Gmail, Slack, Salesforce | Email to people already in the CRM | 출처가 있는 코멘트가 없습니다. |
| Smartlead #6 | From $39/mo | 체험 | Cold email across many mailboxes, with a free trial. | API, Webhooks, CRM | High-volume cold email infrastructure | 출처가 있는 코멘트가 없습니다. |
| Artisan Ava #7 | Custom | 표시 없음 | An AI BDR for outbound email and LinkedIn. | Salesforce, HubSpot | Autonomous outbound email | 출처가 있는 코멘트가 없습니다. |
| Copy.ai #8 | From $29/mo | 표시 없음 | A sales and marketing workflow platform with a cheap chat plan in front. | Salesforce, HubSpot, Slack | Drafting the message, not sending it | Trustpilot의 오래된 리뷰는 Copy.ai가 제품 설명에 도움이 됐다고 합니다. Trustpilot |
순위
일과의 적합성, 자율성, 통제, 연동, 접근성, 공개 정도로 순서를 매깁니다.
| # | 에이전트 | 적합한 용도 | 가격 | 무료 플랜 | 자율성 | 연동 | 점수 |
|---|---|---|---|---|---|---|---|
| 1 | Instantly | Cold email infrastructure and reply help | From $47/mo | 없음 | Semi-autonomous | Clay, HubSpot, Salesforce +1 | 점수 내역84
|
| 2 | lemlist | Cold email with a built-in lead database | From $55/mo | 체험 | Semi-autonomous | HubSpot, Salesforce, Pipedrive +3 | 점수 내역80
|
| 3 | Apollo | Sequences on top of Apollo's own data | Free, then $49/user/mo | 있음 | Semi-autonomous | Salesforce, HubSpot, Gmail +2 | 점수 내역80
|
| 4 | Reply.io | Cold email priced by active contacts | From $49/user/mo billed annually | 체험 | Semi-autonomous | Salesforce, HubSpot, Pipedrive +2 | 점수 내역79
|
| 5 | HubSpot Breeze | Email to people already in the CRM | Free CRM, hubs from $15/seat/mo | 있음 | Semi-autonomous | HubSpot CRM, Gmail, Slack +1 | 점수 내역75
|
| 6 | Smartlead | High-volume cold email infrastructure | From $39/mo | 체험 | Semi-autonomous | API, Webhooks, CRM | 점수 내역74
|
| 7 | Artisan Ava | Autonomous outbound email | Custom | 없음 | Autonomous | Salesforce, HubSpot | 점수 내역63
|
| 8 | Copy.ai 부분 적합 | Drafting the message, not sending it | From $29/mo | 없음 | Semi-autonomous | Salesforce, HubSpot, Slack | 점수 내역63
|
순위 1
Instantly84
Cold email infrastructure and reply help
- 가격
- From $47/mo
- 무료 플랜
- 없음
- 자율성
- Semi-autonomous
- 연동
- Clay, HubSpot, Salesforce
점수 내역84
- Fit for the job28/30
- Autonomy16/20
- Controls13/15
- Integrations13/15
- Access6/10
- Evidence8/10
순위 2
lemlist80
Cold email with a built-in lead database
- 가격
- From $55/mo
- 무료 플랜
- 체험
- 자율성
- Semi-autonomous
- 연동
- HubSpot, Salesforce, Pipedrive
점수 내역80
- Fit for the job25/30
- Autonomy14/20
- Controls12/15
- Integrations12/15
- Access8/10
- Evidence9/10
순위 3
Apollo80
Sequences on top of Apollo's own data
- 가격
- Free, then $49/user/mo
- 무료 플랜
- 있음
- 자율성
- Semi-autonomous
- 연동
- Salesforce, HubSpot, Gmail
점수 내역80
- Fit for the job24/30
- Autonomy12/20
- Controls12/15
- Integrations14/15
- Access9/10
- Evidence9/10
순위 4
Reply.io79
Cold email priced by active contacts
- 가격
- From $49/user/mo billed annually
- 무료 플랜
- 체험
- 자율성
- Semi-autonomous
- 연동
- Salesforce, HubSpot, Pipedrive
점수 내역79
- Fit for the job24/30
- Autonomy14/20
- Controls12/15
- Integrations12/15
- Access8/10
- Evidence9/10
순위 5
HubSpot Breeze75
Email to people already in the CRM
- 가격
- Free CRM, hubs from $15/seat/mo
- 무료 플랜
- 있음
- 자율성
- Semi-autonomous
- 연동
- HubSpot CRM, Gmail, Slack
점수 내역75
- Fit for the job21/30
- Autonomy13/20
- Controls12/15
- Integrations14/15
- Access6/10
- Evidence9/10
순위 6
Smartlead74
High-volume cold email infrastructure
- 가격
- From $39/mo
- 무료 플랜
- 체험
- 자율성
- Semi-autonomous
- 연동
- API, Webhooks, CRM
점수 내역74
- Fit for the job24/30
- Autonomy13/20
- Controls12/15
- Integrations8/15
- Access8/10
- Evidence9/10
순위 7
Artisan Ava63
Autonomous outbound email
- 가격
- Custom
- 무료 플랜
- 없음
- 자율성
- Autonomous
- 연동
- Salesforce, HubSpot
점수 내역63
- Fit for the job18/30
- Autonomy16/20
- Controls10/15
- Integrations10/15
- Access2/10
- Evidence7/10
순위 8
Copy.ai63
Drafting the message, not sending it
- 가격
- From $29/mo
- 무료 플랜
- 없음
- 자율성
- Semi-autonomous
- 연동
- Salesforce, HubSpot, Slack
점수 내역63
- Fit for the job16/30
- Autonomy12/20
- Controls11/15
- Integrations10/15
- Access7/10
- Evidence7/10
가격, 기능, 요약
1
Instantly
Cold email infrastructure and reply help
Instantly leads because an AI email agent, in the searches that convert, is usually cold outbound: mailboxes, warmup, and a campaign that sends. Growth starts at $47 a month. It is a bad fit for a newsletter to customers you already have.
- 가격
- From $47/mo
- Growth starts at $47/mo on the public pricing page (lower if you pay annually). Higher plans raise sending and lead limits. Confirm the live meters on instantly.ai/pricing; the page is revised often.
- 주요 기능
- Clay, HubSpot, Salesforce, Zapier. Campaigns send on their own once you load leads and copy. A person still owns the offer, the list, and the mailbox health.
2
lemlist
Cold email with a built-in lead database
lemlist is both the data and the sender. The email plan is shown from $55/mo. Use it when you do not already have Apollo. Use Instantly or Smartlead when you do.
- 가격
- From $55/mo
- lemlist.com/pricing shows the email plan at $69/mo struck through to $55/mo, and labels it From $55/mo. Multichannel is shown at $109 struck through to $87. Enterprise is custom. The trial FAQ says 14 days of Multichannel features except in-app calls, plus 200 credits. Last checked 5 October 2026.
- 주요 기능
- HubSpot, Salesforce, Pipedrive, Clay, Gmail, LinkedIn. Campaigns send on a schedule. The agents draft and enrich. A person still owns the offer.
3
Apollo
Sequences on top of Apollo's own data
Apollo's email is a sequence tool welded to the database. It ranks second on access and integrations. Use it when the list and the send should be the same seat. Use Instantly when mailbox volume is the actual problem.
- 가격
- Free, then $49/user/mo
- Free plan includes limited credits and sequences. Basic starts at $49 per user/month billed annually ($59 month-to-month). Professional and Organization sit above that. Figures checked against widely published Apollo plan cards; confirm on apollo.io before you buy.
- 주요 기능
- Salesforce, HubSpot, Gmail, Slack, Outreach. Sequences send on a schedule you set. AI drafts and suggests. A person still builds the list logic and the offer.
4
Reply.io
Cold email priced by active contacts
Reply prices email by how many people you can start a sequence with. The annual floor is $49 per user for 1,000 active contacts. Multichannel, which adds LinkedIn, starts higher. Bring a list if the included data credits are not enough.
- 가격
- From $49/user/mo billed annually
- Reply's pricing file lists Email Volume from $49 per user/month billed annually for 1,000 active contacts, or $59 per user/month on monthly billing. Higher contact tiers go up the slider, and the largest tiers are contact-sales. Multichannel starts at $89 per user/month billed annually, or $99 monthly. Jason, the AI SDR, starts at $500/month. LinkedIn automation is a $69 per account add-on and calls and SMS are $29 per account. The pricing FAQ offers a 14-day trial. Last checked 5 October 2026.
- 주요 기능
- Salesforce, HubSpot, Pipedrive, Close, Zapier. Sequences send on a schedule. Jason has a copilot mode and an autopilot mode. A person still owns the offer.
5
HubSpot Breeze
Email to people already in the CRM
Breeze is the marketing-email and CRM-email row. Job fit is lower than Instantly because this page's demand leans outbound, and higher than a pure writing tool because the send and the record are in one place.
- 가격
- Free CRM, hubs from $15/seat/mo
- Free CRM includes the Breeze assistant. Marketing Hub Starter is $15/seat/month billed monthly or $9/seat/month billed annually. Professional is a different budget (about $800/mo annual, plus onboarding). Prospecting and customer agents consume credits. Confirm on hubspot.com/pricing.
- 주요 기능
- HubSpot CRM, Gmail, Slack, Salesforce. The assistant is a copilot. Prospecting and customer agents can carry a task and should still stop for a person on anything customer-facing.
6
Smartlead
High-volume cold email infrastructure
Smartlead is the mailbox layer. Base is $39/mo in the pricing FAQ, with a trial and unlimited connected accounts on the plans they describe. Bring your own list.
- 가격
- From $39/mo
- The smartlead.ai/pricing FAQ lists Base at $39/month, Pro at $94/month, Unlimited Smart at $174/month, and Unlimited Prime at $379/month. Annual billing saves 17%. The same FAQ says all plans include a free trial and no credit card is required to start. The plan cards on that page also show lower annual equivalents. Last checked 5 October 2026.
- 주요 기능
- API, Webhooks, CRM. Sequences send on the schedule you set. A person still writes the offer and the list.
7
Artisan Ava
Autonomous outbound email
Ava will email as a BDR. That is a real email agent and a custom-priced one. It beats Copy.ai on the tie-break because job fit is higher. It loses to Instantly because you can buy Instantly without a demo.
- 가격
- Custom
- No public self-serve price as of 5 October 2026.
- 주요 기능
- Salesforce, HubSpot. Positioned as an autonomous BDR. Treat the first weeks as supervised sending.
8
Copy.ai
Drafting the message, not sending it
Partial fit. Copy.ai writes the email. Something else has to own the domain, the warmup, and the unsubscribe. Do not rank a writer as a sending platform.
- 가격
- From $29/mo
- Chat is $29/mo ($24/mo billed annually) with 5 seats and no workflow credits. Growth is $1,000/mo with workflow credits. There is no free plan for the platform. Confirmed against Copy.ai's public prices page.
- 주요 기능
- Salesforce, HubSpot, Slack. Workflows can run multi-step sales and marketing jobs. Chat alone is a copilot. The interesting autonomy starts on the workflow plans.
사용자 의견
Trustpilot의 오래된 리뷰는 Copy.ai가 제품 설명에 도움이 됐다고 합니다.
이후 리뷰는 로그인이 멈추고, 지원이 몇 달간 답이 없었으며, 업데이트 뒤에 저장한 프롬프트가 사라졌다고 합니다.
“Copy Ai is great. It helped me a lot with my product description. But ever since I upgraded, the composition is shorter compared to my free trial.”
Trustpilot“It had a paid subscription and used it a bit, but my login stopped working. Reached out to support via email and via the website form. No response for months even after several messages.”
Trustpilot“I was an enthusiastic used and ambassador. then the service just stopped working. nothing works.”
Trustpilot · A.F.
AI 에이전트란
모르는 사람에게 보내는 메일과 이미 아는 사람에게 보내는 메일은 위험이 다릅니다. Instantly, Smartlead, lemlist가 보냅니다. HubSpot은 CRM에 가깝습니다.
이 목록의 배열
이 목록 위쪽에는 Instantly, lemlist, Apollo이 있습니다. 순서는 공개 점수이며, 광고 자리가 아닙니다.
비교할 점
하는 일, 시작 가격, 결과를 사람이 아직 승인하는지를 보세요.
- 그 제품이 실제로 하는 일
- 공개 가격, 무료 플랜, 또는 분명한 맞춤 가격
- 고객에게 가기 전의 확인
이런 소프트웨어의 용도
같은 단계가 반복될 때 씁니다. 결정은 사람이 합니다.
- 데모 전에 시작 가격을 본다
- 일반 채팅창이 아니라 이 일의 제품을 비교한다
- 긴 메모는 제품 페이지에서 읽는다
이 목록의 독자
일이 무엇인지 알고, 가격에 날짜가 있는 제품을 보려는 사람입니다.
공개된 시작 가격
확인할 수 있었던 시작 가격: Instantly (From $47/mo), lemlist (From $55/mo), Apollo (Free, then $49/user/mo). 확인일: 2026년 10월 5일.
고르는 방법
먼저 일을 맞추고, 누구를 위한 제품인지, 영업 통화 없이 시작할 수 있는지를 읽으세요.
가까운 카테고리
옆 일에는 따로 목록이 있습니다.
자주 묻는 질문
채점 방법
확인 5 October 2026
모든 제품을 같은 여섯 항목으로 100점 만점에 매깁니다. 순위는 합계, 적합도, 이름 순입니다. 방법 전문 보기.