인플루언서 마케팅 AI 에이전트
인플루언서 소프트웨어는 크리에이터를 찾거나, 관계를 남기거나, 지급까지 캠페인을 진행합니다. Modash와 Heepsy는 검색입니다. GRIN은 CRM입니다. UGCBloom은 지급까지의 흐름입니다.
8개 제품. 가격과 설명 확인일: 2026년 10월 5일.
인플루언서 마케팅 AI 에이전트 비교
가격은 공급사가 공개한 시작 가격입니다. 무료 플랜이나 체험은 가격 페이지에 있을 때만 적습니다.
| 제품 | 가격 | 무료 플랜 또는 체험 | 주요 기능 | 연동 | 적합한 용도 | 사용자 의견 |
|---|---|---|---|---|---|---|
| UGCBloom #1 | 30% of creator payouts | 표시 없음 | An influencer and UGC agent for brands that want human creators. | Stripe, Shopify | Running human-creator influencer work from brief to payout | Marblism의 Jesus Malo는 새 콘텐츠를 규모 있게 시험하려고 UGCBloom을 고용했다고 말합니다. Manychat의 Josh Levine은 포르투갈어와 스페인어를 포함한 여러 시장의 크리에이터를 찾고 계약하는 데 쓴다고 말합니다. Myndlab의 Guillermo Guimaraes는 브랜드 인지도 시험에서 자기 스타일을 유지한 영어권 테크 크리에이터와 맞았다고 말합니다. ugcbloom.com · Jesus Malo, Marblism |
| GRIN #2 | Free, then $200/mo | 무료 플랜 | A creator CRM with an AI desk on paid plans. | Shopify, Email | An in-house creator CRM you can start free | Capterra에서는 GRIN이 매일 크리에이터를 찾기 쉽게 켜지고, Shopify 리포트가 있으며, 지원팀이 통화로 들어온다고 적혀 있습니다. Capterra · Lior O. |
| Heepsy #3 | Free, then $69/mo billed annually | 무료 플랜과 체험 | Creator search across Instagram, TikTok, YouTube, and LinkedIn. | Shopify, WooCommerce, Email | Searching creators on a published price | Trustpilot에서 전문을 그대로 옮길 수 있던 Heepsy 리뷰는 불만뿐이라, 이 페이지에는 확인된 칭찬 인용이 없습니다. Trustpilot |
| Modash #4 | From $199/mo billed yearly | 표시 없음 | A creator search tool you drive yourself. | Campaign tracking, Creator payouts | Searching and evaluating creators yourself | Shopify 판매자는 필터로 브랜드에 맞는 크리에이터를 찾고, 캠페인 추적이 콘텐츠와 지표를 한곳에 모은다고 합니다. Shopify App Store · PERGOLUX UK |
| Upfluence #5 | Custom | 표시 없음 | Influencer search and CRM, sold as a custom contract. | Shopify, Email outreach | Search plus CRM under a custom contract | Trustpilot에서는 온보딩 담당 이름이 나오고, 한 대행사는 수년간 크리에이터 찾기, 연락, 지급에 썼다고 합니다. Trustpilot |
| Collabstr #6 | Free, then $249/mo billed annually | 무료 플랜 | A creator marketplace with escrow and a hiring fee. | None named on the pages we opened | Hiring opted-in creators from a marketplace | Trustpilot의 크리에이터는 마켓이 쓰기 쉽고, 유료 일이 빨리 잡혔으며, 지급도 들어왔다고 합니다. Trustpilot |
| HypeAuditor #7 | Custom | 표시 없음 | Audience-quality checks before you pay a creator. | Creator reports, Discovery | Checking audience quality before you pay | Trustpilot 일부는 데이터베이스와 키워드 검색으로, 예전에는 Instagram과 YouTube에서 몇 시간씩 찾던 틈새 크리에이터를 찾는다고 합니다. Trustpilot |
| Clay #8 | From $185/mo | 무료 플랜 | A research agent that fills a go-to-market table. | Salesforce, HubSpot, Instantly, Outreach | Enriching a list you already have | 출처가 있는 코멘트가 없습니다. |
순위
일과의 적합성, 자율성, 통제, 연동, 접근성, 공개 정도로 순서를 매깁니다.
| # | 에이전트 | 적합한 용도 | 가격 | 무료 플랜 | 자율성 | 연동 | 점수 |
|---|---|---|---|---|---|---|---|
| 1 | UGCBloom | Running human-creator influencer work from brief to payout | 30% of creator payouts | 없음 | Semi-autonomous | Stripe, Shopify | 점수 내역84
|
| 2 | GRIN | An in-house creator CRM you can start free | Free, then $200/mo | 있음 | Copilot | Shopify, Email | 점수 내역73
|
| 3 | Heepsy | Searching creators on a published price | Free, then $69/mo billed annually | 있음 | Copilot | Shopify, WooCommerce, Email | 점수 내역73
|
| 4 | Modash | Searching and evaluating creators yourself | From $199/mo billed yearly | 없음 | Copilot | Campaign tracking, Creator payouts | 점수 내역71
|
| 5 | Upfluence | Search plus CRM under a custom contract | Custom | 없음 | Copilot | Shopify, Email outreach | 점수 내역66
|
| 6 | Collabstr | Hiring opted-in creators from a marketplace | Free, then $249/mo billed annually | 있음 | Copilot | None named on the pages we opened | 점수 내역66
|
| 7 | HypeAuditor | Checking audience quality before you pay | Custom | 없음 | Copilot | Creator reports, Discovery | 점수 내역60
|
| 8 | Clay 부분 적합 | Enriching a list you already have | From $185/mo | 있음 | Semi-autonomous | Salesforce, HubSpot, Instantly +2 | 점수 내역58
|
순위 1
UGCBloom84
Running human-creator influencer work from brief to payout
- 가격
- 30% of creator payouts
- 무료 플랜
- 없음
- 자율성
- Semi-autonomous
- 연동
- Stripe, Shopify
점수 내역84
- Fit for the job29/30
- Autonomy17/20
- Controls13/15
- Integrations9/15
- Access8/10
- Evidence8/10
순위 2
GRIN73
An in-house creator CRM you can start free
- 가격
- Free, then $200/mo
- 무료 플랜
- 있음
- 자율성
- Copilot
- 연동
- Shopify, Email
점수 내역73
- Fit for the job23/30
- Autonomy10/20
- Controls13/15
- Integrations12/15
- Access7/10
- Evidence8/10
순위 3
Heepsy73
Searching creators on a published price
- 가격
- Free, then $69/mo billed annually
- 무료 플랜
- 있음
- 자율성
- Copilot
- 연동
- Shopify, WooCommerce, Email
점수 내역73
- Fit for the job22/30
- Autonomy11/20
- Controls12/15
- Integrations10/15
- Access10/10
- Evidence8/10
순위 4
Modash71
Searching and evaluating creators yourself
- 가격
- From $199/mo billed yearly
- 무료 플랜
- 없음
- 자율성
- Copilot
- 연동
- Campaign tracking, Creator payouts
점수 내역71
- Fit for the job26/30
- Autonomy8/20
- Controls12/15
- Integrations11/15
- Access6/10
- Evidence8/10
순위 5
Upfluence66
Search plus CRM under a custom contract
- 가격
- Custom
- 무료 플랜
- 없음
- 자율성
- Copilot
- 연동
- Shopify, Email outreach
점수 내역66
- Fit for the job22/30
- Autonomy9/20
- Controls12/15
- Integrations12/15
- Access3/10
- Evidence8/10
순위 6
Collabstr66
Hiring opted-in creators from a marketplace
- 가격
- Free, then $249/mo billed annually
- 무료 플랜
- 있음
- 자율성
- Copilot
- 연동
- None named on the pages we opened
점수 내역66
- Fit for the job20/30
- Autonomy10/20
- Controls12/15
- Integrations7/15
- Access9/10
- Evidence8/10
순위 7
HypeAuditor60
Checking audience quality before you pay
- 가격
- Custom
- 무료 플랜
- 없음
- 자율성
- Copilot
- 연동
- Creator reports, Discovery
점수 내역60
- Fit for the job20/30
- Autonomy7/20
- Controls13/15
- Integrations8/15
- Access3/10
- Evidence9/10
순위 8
Clay58
Enriching a list you already have
- 가격
- From $185/mo
- 무료 플랜
- 있음
- 자율성
- Semi-autonomous
- 연동
- Salesforce, HubSpot, Instantly
점수 내역58
- Fit for the job11/30
- Autonomy12/20
- Controls12/15
- Integrations8/15
- Access8/10
- Evidence7/10
가격, 기능, 요약
1
UGCBloom
Running human-creator influencer work from brief to payout
UGCBloom covers source, outreach, negotiation, video review, contracts, and payouts. The published price is 30% of creator payouts rather than a seat. Modash and GRIN fit teams that want to search a database and run the deals themselves. Synthetic video is on the UGC page.
- 가격
- 30% of creator payouts
- No seat price. A 30% platform fee applies to each creator payout and covers sourcing, outreach, review, and analytics. Public pages say there is no charge without approved, delivered content. Campaigns are funded from a wallet. Read from ugcbloom.com on 5 October 2026.
- 주요 기능
- Stripe, Shopify. Agents source, contact, negotiate, and do a first-pass review in parallel. You approve what goes live and what gets paid.
사용자 의견
Marblism의 Jesus Malo는 새 콘텐츠를 규모 있게 시험하려고 UGCBloom을 고용했다고 말합니다. Manychat의 Josh Levine은 포르투갈어와 스페인어를 포함한 여러 시장의 크리에이터를 찾고 계약하는 데 쓴다고 말합니다. Myndlab의 Guillermo Guimaraes는 브랜드 인지도 시험에서 자기 스타일을 유지한 영어권 테크 크리에이터와 맞았다고 말합니다.
이 인용들은 단점을 적지 않습니다.
“We hired UGCBloom to help test new content at scale. Creators are much more creative about videos than us internally, so this is a great way for us to get new content that we can then use in our paid marketing to find cheap well-performing creatives.”
ugcbloom.com · Jesus Malo, Marblism“We use UGCBloom to find and contract creators for our UGC campaigns across several markets, including Portuguese and Spanish-language campaigns. Creators bring ideas we wouldn't come up with internally, and UGCBloom handles the sourcing and contracts so our team can focus on the creative.”
Josh Levine, Manychat“We ran a brand awareness trial with UGCBloom to get English-speaking tech creators with a comedy and satire style talking about Myndlab. Most of the creators they recommended were a good fit for us, and they let each creator keep their natural style, which is exactly what we wanted.”
Guillermo Guimaraes, Myndlab
2
GRIN
An in-house creator CRM you can start free
GRIN is a system of record for creator programs, with Gia's Desk as the AI layer on paid plans and a real free plan. It scores above Modash on controls, integrations, and access, and below it on pure discovery. Buy GRIN when the pain is the program. Buy Modash when the pain is the search box.
- 가격
- Free, then $200/mo
- GRIN publishes a free plan and paid tiers. Starter is $200/mo, with Growth and Scale above it, month-to-month. Paid plans add Gia's Desk and monthly credits. Checked against grin.co/pricing on 5 October 2026.
- 주요 기능
- Shopify, Email. Gia's Desk is an AI layer on a CRM. The program, the briefs, and the relationships stay with the team.
사용자 의견
Capterra에서는 GRIN이 매일 크리에이터를 찾기 쉽게 켜지고, Shopify 리포트가 있으며, 지원팀이 통화로 들어온다고 적혀 있습니다.
같은 페이지에서는 캠페인이 많으면 지급이 느리고, 추적이 끊기며, 2022년 리뷰는 소프트웨어가 불안정하고 지원이 약하다고 합니다.
“Grin was very easy to set up in use. Within weeks we had a few campaigns up and running and it’s something we use daily to find nee influencers to receive free product and promote our brand.”
Capterra · Lior O.“Sometimes there a hiccups in tracking conversions but the Grin support response time is unbelievably quick and they are always eager to hop on zoom to talk through the issue and provide updates while they fix problems as well.”
Capterra · Chelsea F.“Our only dislike of GRIN's software is the payments system. Being that we are running 30+ campaigns at a given time, it's extremely cumbersome to go into each campaign and pay our influencers.”
Capterra“It was way too glitchy and underdeveloped. Customer support typically did not resolve issues.”
Capterra · Kristen L.
3
Heepsy
Searching creators on a published price
Heepsy has a free plan, then Starter at $69 a month billed annually. Search covers Instagram, TikTok, YouTube, and LinkedIn. You still run outreach. It is the row for discovery, not for handing off the whole program.
- 가격
- Free, then $69/mo billed annually
- heepsy.com/pricing lists Free at $0, Starter at $69 per month ($89 billed monthly), Plus at $149 per month ($199 billed monthly), and Advanced at $229 per month ($299 billed monthly). The FAQ says a free trial of paid features needs no card, and that the free plan continues after the trial. Custom pricing is available for larger teams. Last checked 5 October 2026.
- 주요 기능
- Shopify, WooCommerce, Email. You search, shortlist, and send outreach. The software does not close the creator deal unattended.
사용자 의견
Trustpilot에서 전문을 그대로 옮길 수 있던 Heepsy 리뷰는 불만뿐이라, 이 페이지에는 확인된 칭찬 인용이 없습니다.
오래된 프로필, 연락 메일의 빡빡한 한도, 높은 월 요금, 해지 후에도 계속된 결제를 말합니다.
“The platform is crap. It looks like they have just scraped social media profiles without any discernment or vetting.”
Trustpilot“It's garbage! It's totally unusable. I can't grab emails to send in bulk. I can only send 2 invitation emails to 24 users.”
Trustpilot“Very shady cancellation practice. I canceled my subscription over a year ago and found out they were still building me because you have to go through several confirmation screens.”
Trustpilot
4
Modash
Searching and evaluating creators yourself
Modash has the best discovery fit after UGCBloom's full-workflow score. Autonomy is a copilot 8: you drive it. Essentials is $299 a month, or $199 if you pay yearly, and the meters on opens and unlocks are part of the cost. It does not replace an agent that runs negotiations.
- 가격
- From $199/mo billed yearly
- Essentials is $299/mo month-to-month, or $199/mo when billed yearly ($2,388 up front). Performance and Enterprise sit above that. Usage meters (profile opens, email unlocks) are part of the real cost. Checked against Modash's public pricing page on 5 October 2026.
- 주요 기능
- Campaign tracking, Creator payouts. You run the search and the judgment. The product does not take the campaign off your desk.
사용자 의견
Shopify 판매자는 필터로 브랜드에 맞는 크리에이터를 찾고, 캠페인 추적이 콘텐츠와 지표를 한곳에 모은다고 합니다.
계약서는 여전히 앱 밖에서 쓴다는 리뷰가 있습니다. 입문 요금제는 대량 기프팅과 모니터링을 감당하지 못했다는 리뷰도 있습니다.
“What I like most about Modash is how easy it is to see and manage everything in one place.”
Shopify App Store · PERGOLUX UK“Modash's discovery features alone makes it worth it — the search filters are genuinely powerful, and I can find creators who actually fit my brand rather than just scrolling through suggested lists hoping something clicks.”
Shopify App Store · Velvet Hammer“While the platform is seamless for discovery and payments, I do wish it had a built-in contract builder to avoid the manual back-and-forth of emailing PDFs outside the app.”
Shopify App Store · The Cut Buddy“The only downside is that the entry level pricing didn't give us the amount of usage we needed to do large gifting / monitoring without upgrading.”
Shopify App Store · AUREA
5
Upfluence
Search plus CRM under a custom contract
Upfluence is the enterprise-shaped search and CRM, especially where Shopify matters. Access is a 3 because the price is a conversation. Rank it when you already know you want one vendor for search and the relationship record and you are not trying to start this week.
- 가격
- Custom
- No public self-serve price list as of 5 October 2026.
- 주요 기능
- Shopify, Email outreach. Search, CRM, and outreach tools a person drives. Not an unattended campaign agent.
사용자 의견
Trustpilot에서는 온보딩 담당 이름이 나오고, 한 대행사는 수년간 크리에이터 찾기, 연락, 지급에 썼다고 합니다.
다른 리뷰는 산 API가 안정적으로 작동하지 않았고, 계약 뒤 지원이 잠잠해졌으며, 구독 해지가 어려웠다고 합니다.
“Make sure you request Lana for onboarding if you want the best experience and tips for influencer campaigns.”
Trustpilot“We've been using Upfluence for 4 years now a social media agency and the tool works like a gem. We are based in Asia and it works well here too.”
Trustpilot · Xavier“I spent roughly $5,000 on an Upfluence package specifically because of their API capabilities. During the sales process, the API was presented as a core feature and the primary reason I chose their platform.”
Trustpilot · BTheory_Startups“I was sceptical going in.They use all the usual buzzwords to draw you in.They fail to inform you that you need to pay them large amounts to get limited returns.”
Trustpilot
6
Collabstr
Hiring opted-in creators from a marketplace
Collabstr's free plan lets you search and hire, with a 10% fee on the order. Pro is $249 a month billed annually and adds one campaign post a month. Escrow pays the creator after you approve the work.
- 가격
- Free, then $249/mo billed annually
- collabstr.com/pricing lists Free at $0 with a 10% hiring fee, Pro at $249 per month billed annually (still 10%), and Premium at $333 per month billed annually with a 5% fee. Enterprise starts at $1,000 per month on an annual contract. Creators pay a separate 15% fee on their payout. The page offers monthly billing and says annual billing is two months free, but it does not print the month-to-month dollar amounts. Last checked 5 October 2026.
- 주요 기능
- None named on the pages we opened. You post a brief or hire from a profile, then approve the work before payment releases. The marketplace does not replace that approval.
사용자 의견
Trustpilot의 크리에이터는 마켓이 쓰기 쉽고, 유료 일이 빨리 잡혔으며, 지급도 들어왔다고 합니다.
어떤 판매자는 올린 단가를 지키지 않거나 들어온 제안을 보지 않는다는 리뷰가 있습니다.
“Love this app so far! Brand new to the app and have already gotten jobs. The people are lovely to work with and overall it’s been great!”
Trustpilot“We got our first paid influencer deal through Collabstr. It's a simple, easy-to-use platform.”
Trustpilot“Solid product platform, responsive account management, and an active marketplace: what more could you want?”
Trustpilot“Some of these vendors don't honor the deal they have listed or want more money for it than is posted.”
Trustpilot
7
HypeAuditor
Checking audience quality before you pay
HypeAuditor is a vetting tool. Job fit is real and narrower than a campaign agent, which is why it sits here and not at the top. Pricing is a demo, so we do not print a monthly number. Use it before a large creator contract, not as the system that runs the campaign.
- 가격
- Custom
- The public pricing path is a demo, not a price list, as of 5 October 2026. We are not publishing a guessed monthly fee.
- 주요 기능
- Creator reports, Discovery. You ask it about a creator. It does not run the deal.
사용자 의견
Trustpilot 일부는 데이터베이스와 키워드 검색으로, 예전에는 Instagram과 YouTube에서 몇 시간씩 찾던 틈새 크리에이터를 찾는다고 합니다.
다른 리뷰는 리포트가 얇고, 해지 후에도 결제가 나갔으며, 영업 통화가 도움이 되지 않았다고 합니다.
“HypeAuditor has been a great help for us. Their database is huge, and with the keyword and AI search features, we can find even very niche and specific creators that match our exact requirements.”
Trustpilot“Before we started working with Hypeauditor, we had to spend several hours a day searching directly on Instagram and YouTube for collaborators and their contact details.”
Trustpilot“HypeAuditor team doesn't honor contract terms or cancellation requests. Once they have your credit card on file, they will charge regardless if you've requested cancellation or not.”
Trustpilot“Their influencer reports are absolutely useless and show almost no data and something that I can get for free in any other tool.”
Trustpilot
8
Clay
Enriching a list you already have
Partial fit. Clay can research and enrich a sheet of creators or brand partners. It is not influencer software. It is here so a team that already owns Clay can see the ceiling.
- 가격
- From $185/mo
- Free plan includes Claygent, 100 data credits, and 500 actions a month, with a 200-row cap. Launch starts at $185/mo ($167/mo billed annually). Growth starts at $495/mo. Checked against Clay's public pricing page on 5 October 2026.
- 주요 기능
- Salesforce, HubSpot, Instantly, Outreach, Slack. Claygent can research a row without a person clicking through sources. A person still decides what gets pushed into outbound.
비교
AI 에이전트란
인플루언서 소프트웨어는 크리에이터를 찾거나, 관계를 남기거나, 지급까지 캠페인을 진행합니다. Modash와 Heepsy는 검색입니다. GRIN은 CRM입니다. UGCBloom은 지급까지의 흐름입니다.
이 목록의 배열
이 목록 위쪽에는 UGCBloom, GRIN, Heepsy이 있습니다. 순서는 공개 점수이며, 광고 자리가 아닙니다.
비교할 점
하는 일, 시작 가격, 결과를 사람이 아직 승인하는지를 보세요.
- 그 제품이 실제로 하는 일
- 공개 가격, 무료 플랜, 또는 분명한 맞춤 가격
- 고객에게 가기 전의 확인
이런 소프트웨어의 용도
같은 단계가 반복될 때 씁니다. 결정은 사람이 합니다.
- 데모 전에 시작 가격을 본다
- 일반 채팅창이 아니라 이 일의 제품을 비교한다
- 긴 메모는 제품 페이지에서 읽는다
이 목록의 독자
일이 무엇인지 알고, 가격에 날짜가 있는 제품을 보려는 사람입니다.
공개된 시작 가격
확인할 수 있었던 시작 가격: UGCBloom (30% of creator payouts), GRIN (Free, then $200/mo), Heepsy (Free, then $69/mo billed annually). 확인일: 2026년 10월 5일.
고르는 방법
먼저 일을 맞추고, 누구를 위한 제품인지, 영업 통화 없이 시작할 수 있는지를 읽으세요.
가까운 카테고리
옆 일에는 따로 목록이 있습니다.
자주 묻는 질문
채점 방법
확인 5 October 2026
모든 제품을 같은 여섯 항목으로 100점 만점에 매깁니다. 순위는 합계, 적합도, 이름 순입니다. 방법 전문 보기.