Best AI Agents for Influencer Marketing
Software for influencer marketing: agents that operate a creator campaign, and tools for search, vetting, and the relationship record. These are products, not creators you can hire here. If you need the video rather than the audience, use the UGC category.
8 products. Prices and descriptions last checked 5 October 2026.
Best AI Agents for Influencer Marketing compared
Pricing is the vendor's published starting figure. A free plan or trial is listed only when the pricing page says so. User comments appear only when we could link a short quote. Otherwise the cell says there are no sourced comments.
| Product | Pricing | Free plan / trial | Key features | Integrations | Best for | What users say |
|---|---|---|---|---|---|---|
| UGCBloom #1 | 30% of creator payouts | Not listed | An influencer and UGC agent for brands that want human creators. | Stripe, Shopify | Running human-creator influencer work from brief to payout | No sourced comments. |
| GRIN #2 | Free, then $200/mo | Free plan | A creator CRM with an AI desk on paid plans. | Shopify, Email | An in-house creator CRM you can start free | No sourced comments. |
| Heepsy #3 | Free, then $69/mo billed annually | Free plan and trial | Creator search across Instagram, TikTok, YouTube, and LinkedIn. | Shopify, WooCommerce, Email | Searching creators on a published price | No sourced comments. |
| Modash #4 | From $199/mo billed yearly | Not listed | A creator search tool you drive yourself. | Campaign tracking, Creator payouts | Searching and evaluating creators yourself | No sourced comments. |
| Upfluence #5 | Custom | Not listed | Influencer search and CRM, sold as a custom contract. | Shopify, Email outreach | Search plus CRM under a custom contract | No sourced comments. |
| Collabstr #6 | Free, then $249/mo billed annually | Free plan | A creator marketplace with escrow and a hiring fee. | None named on the pages we opened | Hiring opted-in creators from a marketplace | No sourced comments. |
| HypeAuditor #7 | Custom | Not listed | Audience-quality checks before you pay a creator. | Creator reports, Discovery | Checking audience quality before you pay | No sourced comments. |
| Clay #8 | From $185/mo | Free plan | A research agent that fills a go-to-market table. | Salesforce, HubSpot, Instantly, Outreach | Enriching a list you already have | No sourced comments. |
Best Influencer Marketing software
Ranked on fit for this job, autonomy, controls, integrations, access, and how public the product is. Open a score to see the six parts.
| # | Agent | Best for | Pricing from | Free tier | Autonomy | Integrations | Score |
|---|---|---|---|---|---|---|---|
| 1 | UGCBloom | Running human-creator influencer work from brief to payout | 30% of creator payouts | No | Semi-autonomous | Stripe, Shopify | Score breakdown84
|
| 2 | GRIN | An in-house creator CRM you can start free | Free, then $200/mo | Yes | Copilot | Shopify, Email | Score breakdown73
|
| 3 | Heepsy | Searching creators on a published price | Free, then $69/mo billed annually | Yes | Copilot | Shopify, WooCommerce, Email | Score breakdown73
|
| 4 | Modash | Searching and evaluating creators yourself | From $199/mo billed yearly | No | Copilot | Campaign tracking, Creator payouts | Score breakdown71
|
| 5 | Upfluence | Search plus CRM under a custom contract | Custom | No | Copilot | Shopify, Email outreach | Score breakdown66
|
| 6 | Collabstr | Hiring opted-in creators from a marketplace | Free, then $249/mo billed annually | Yes | Copilot | None named on the pages we opened | Score breakdown66
|
| 7 | HypeAuditor | Checking audience quality before you pay | Custom | No | Copilot | Creator reports, Discovery | Score breakdown60
|
| 8 | Clay Partial fit | Enriching a list you already have | From $185/mo | Yes | Semi-autonomous | Salesforce, HubSpot, Instantly +2 | Score breakdown58
|
Rank 1
UGCBloom84
Running human-creator influencer work from brief to payout
- Pricing from
- 30% of creator payouts
- Free tier
- No
- Autonomy
- Semi-autonomous
- Integrations
- Stripe, Shopify
Score breakdown84
- Fit for the job29/30
- Autonomy17/20
- Controls13/15
- Integrations9/15
- Access8/10
- Evidence8/10
Rank 2
GRIN73
An in-house creator CRM you can start free
- Pricing from
- Free, then $200/mo
- Free tier
- Yes
- Autonomy
- Copilot
- Integrations
- Shopify, Email
Score breakdown73
- Fit for the job23/30
- Autonomy10/20
- Controls13/15
- Integrations12/15
- Access7/10
- Evidence8/10
Rank 3
Heepsy73
Searching creators on a published price
- Pricing from
- Free, then $69/mo billed annually
- Free tier
- Yes
- Autonomy
- Copilot
- Integrations
- Shopify, WooCommerce, Email
Score breakdown73
- Fit for the job22/30
- Autonomy11/20
- Controls12/15
- Integrations10/15
- Access10/10
- Evidence8/10
Rank 4
Modash71
Searching and evaluating creators yourself
- Pricing from
- From $199/mo billed yearly
- Free tier
- No
- Autonomy
- Copilot
- Integrations
- Campaign tracking, Creator payouts
Score breakdown71
- Fit for the job26/30
- Autonomy8/20
- Controls12/15
- Integrations11/15
- Access6/10
- Evidence8/10
Rank 5
Upfluence66
Search plus CRM under a custom contract
- Pricing from
- Custom
- Free tier
- No
- Autonomy
- Copilot
- Integrations
- Shopify, Email outreach
Score breakdown66
- Fit for the job22/30
- Autonomy9/20
- Controls12/15
- Integrations12/15
- Access3/10
- Evidence8/10
Rank 6
Collabstr66
Hiring opted-in creators from a marketplace
- Pricing from
- Free, then $249/mo billed annually
- Free tier
- Yes
- Autonomy
- Copilot
- Integrations
- None named on the pages we opened
Score breakdown66
- Fit for the job20/30
- Autonomy10/20
- Controls12/15
- Integrations7/15
- Access9/10
- Evidence8/10
Rank 7
HypeAuditor60
Checking audience quality before you pay
- Pricing from
- Custom
- Free tier
- No
- Autonomy
- Copilot
- Integrations
- Creator reports, Discovery
Score breakdown60
- Fit for the job20/30
- Autonomy7/20
- Controls13/15
- Integrations8/15
- Access3/10
- Evidence9/10
Rank 8
Clay58
Enriching a list you already have
- Pricing from
- From $185/mo
- Free tier
- Yes
- Autonomy
- Semi-autonomous
- Integrations
- Salesforce, HubSpot, Instantly
Score breakdown58
- Fit for the job11/30
- Autonomy12/20
- Controls12/15
- Integrations8/15
- Access8/10
- Evidence7/10
UGCBloom is listed first. It is built by the team behind this site, and it also has the highest score on this page. How we make money.
Pricing, features, and summaries
UGCBloom
Running human-creator influencer work from brief to payout
UGCBloom is listed first because the team behind this site builds it, and the badge says so. On this rubric it is also the highest score: job fit is the full motion (source, outreach, negotiation, video review, contracts, payouts) and the price is a published 30% of creator payouts rather than a hidden seat. It is the wrong row if you want to search a database yourself and run the deals in a spreadsheet. Read Modash and GRIN for that. It is also the wrong row if you want a synthetic actor. That is the UGC page.
- Pricing
- 30% of creator payouts
- No seat price. A 30% platform fee applies to each creator payout and covers sourcing, outreach, review, and analytics. Public pages say there is no charge without approved, delivered content. Campaigns are funded from a wallet. Read from ugcbloom.com on 5 October 2026.
- Key features
- Stripe, Shopify. Agents source, contact, negotiate, and do a first-pass review in parallel. You approve what goes live and what gets paid.
2
GRIN
An in-house creator CRM you can start free
GRIN is a system of record for creator programs, with Gia's Desk as the AI layer on paid plans and a real free plan. It scores above Modash on controls, integrations, and access, and below it on pure discovery. Buy GRIN when the pain is the program. Buy Modash when the pain is the search box.
- Pricing
- Free, then $200/mo
- GRIN publishes a free plan and paid tiers. Starter is $200/mo, with Growth and Scale above it, month-to-month. Paid plans add Gia's Desk and monthly credits. Checked against grin.co/pricing on 5 October 2026.
- Key features
- Shopify, Email. Gia's Desk is an AI layer on a CRM. The program, the briefs, and the relationships stay with the team.
3
Heepsy
Searching creators on a published price
Heepsy has a free plan, then Starter at $69 a month billed annually. Search covers Instagram, TikTok, YouTube, and LinkedIn. You still run outreach. It is the row for discovery, not for handing off the whole program.
- Pricing
- Free, then $69/mo billed annually
- heepsy.com/pricing lists Free at $0, Starter at $69 per month ($89 billed monthly), Plus at $149 per month ($199 billed monthly), and Advanced at $229 per month ($299 billed monthly). The FAQ says a free trial of paid features needs no card, and that the free plan continues after the trial. Custom pricing is available for larger teams. Last checked 5 October 2026.
- Key features
- Shopify, WooCommerce, Email. You search, shortlist, and send outreach. The software does not close the creator deal unattended.
4
Modash
Searching and evaluating creators yourself
Modash has the best discovery fit after UGCBloom's full-workflow score. Autonomy is a copilot 8: you drive it. Essentials is $299 a month, or $199 if you pay yearly, and the meters on opens and unlocks are part of the cost. It does not replace an agent that runs negotiations.
- Pricing
- From $199/mo billed yearly
- Essentials is $299/mo month-to-month, or $199/mo when billed yearly ($2,388 up front). Performance and Enterprise sit above that. Usage meters (profile opens, email unlocks) are part of the real cost. Checked against Modash's public pricing page on 5 October 2026.
- Key features
- Campaign tracking, Creator payouts. You run the search and the judgment. The product does not take the campaign off your desk.
5
Upfluence
Search plus CRM under a custom contract
Upfluence is the enterprise-shaped search and CRM, especially where Shopify matters. Access is a 3 because the price is a conversation. Rank it when you already know you want one vendor for search and the relationship record and you are not trying to start this week.
- Pricing
- Custom
- No public self-serve price list as of 5 October 2026.
- Key features
- Shopify, Email outreach. Search, CRM, and outreach tools a person drives. Not an unattended campaign agent.
6
Collabstr
Hiring opted-in creators from a marketplace
Collabstr's free plan lets you search and hire, with a 10% fee on the order. Pro is $249 a month billed annually and adds one campaign post a month. Escrow pays the creator after you approve the work.
- Pricing
- Free, then $249/mo billed annually
- collabstr.com/pricing lists Free at $0 with a 10% hiring fee, Pro at $249 per month billed annually (still 10%), and Premium at $333 per month billed annually with a 5% fee. Enterprise starts at $1,000 per month on an annual contract. Creators pay a separate 15% fee on their payout. The page offers monthly billing and says annual billing is two months free, but it does not print the month-to-month dollar amounts. Last checked 5 October 2026.
- Key features
- None named on the pages we opened. You post a brief or hire from a profile, then approve the work before payment releases. The marketplace does not replace that approval.
7
HypeAuditor
Checking audience quality before you pay
HypeAuditor is a vetting tool. Job fit is real and narrower than a campaign agent, which is why it sits here and not at the top. Pricing is a demo, so we do not print a monthly number. Use it before a large creator contract, not as the system that runs the campaign.
- Pricing
- Custom
- The public pricing path is a demo, not a price list, as of 5 October 2026. We are not publishing a guessed monthly fee.
- Key features
- Creator reports, Discovery. You ask it about a creator. It does not run the deal.
8
Clay
Enriching a list you already have
Partial fit. Clay can research and enrich a sheet of creators or brand partners. It is not influencer software. It is here so a team that already owns Clay can see the ceiling.
- Pricing
- From $185/mo
- Free plan includes Claygent, 100 data credits, and 500 actions a month, with a 200-row cap. Launch starts at $185/mo ($167/mo billed annually). Growth starts at $495/mo. Checked against Clay's public pricing page on 5 October 2026.
- Key features
- Salesforce, HubSpot, Instantly, Outreach, Slack. Claygent can research a row without a person clicking through sources. A person still decides what gets pushed into outbound.
Compare
What is AI influencer marketing?
AI influencer marketing software finds creators, keeps the relationship, and sometimes runs outreach through to payment. It is software. It is not a list of creators you can hire from this website.
An AI influencer marketing platform can be a search tool, a CRM, or a workflow that sources and pays people. Those are different products. An AI agent for influencer marketing, in the sense of software that moves a campaign from brief to payout, is the narrowest of the three.
How an AI influencer marketing platform works
Modash and Heepsy are search. You look up creators, check an audience, and export a list. GRIN is the creator CRM, with a free plan and a paid Starter tier. Upfluence and HypeAuditor are sales-led. HypeAuditor is the audience-quality check. Collabstr is a marketplace: you hire an opted-in creator and pay through escrow, plus a hiring fee.
UGCBloom is the workflow from brief through review and payout. The team behind this site builds it. It is listed first on this page, the row says so, and it also has the highest score here.
Features of AI tools for influencer marketing
Separate discovery, the relationship record, and the payout. Buying one does not give you the other two.
- Creator search or a campaign workflow a person can approve
- A record of the relationship, the brief, and the content
- A price you can read, or a clear statement that the price is custom
Benefits of an AI agent for influencer marketing
You can tell a search seat from a program that pays creators, and you can see which vendors hide the price.
- Separate finding creators from running the program
- Check audience quality before a large contract
- See which products publish a price and which ask for a demo
Who uses AI influencer marketing software
In-house brand teams and agencies running creator programs. If you need the video and the follower count does not matter, use the UGC category. That list includes synthetic video tools that are not here.
Heepsy and Collabstr are the self-serve additions. Aspire-style enterprise suites that do not publish a price are not on this page, because we did not read a dollar amount.
AI influencer marketing pricing
UGCBloom charges 30% of creator payouts, not a seat. GRIN has a free plan, then Starter at $200/mo. Modash Essentials is $299/mo, or $199/mo billed yearly. Upfluence and HypeAuditor do not publish a self-serve price. Heepsy Starter is $69/mo billed annually, with a free plan. Collabstr is free to hire from, then Pro at $249/mo billed annually, plus a hiring fee.
Collabstr's free and Pro plans add a 10% fee on the creator order. Premium drops that fee to 5% at $333/mo billed annually. Last checked 5 October 2026.
How to choose an AI influencer marketing platform
Choose UGCBloom if you want the sourcing-to-payout work handled, with you approving it. Choose Modash or Heepsy if you want to search yourself. Choose GRIN if you need the CRM and a free start. Choose Collabstr if you want to hire from a marketplace this week. Choose HypeAuditor when the risk is a fake audience.
Skip this page if you want an AI actor. That is UGC.
Related categories
Nearby jobs have their own lists. Open one when this page is only part of the work.
FAQ
Scoring method
Last verified 5 October 2026
Every product is scored out of 100 on the same six parts. Rank follows the total, then job fit, then name. On influencer marketing and UGC, UGCBloom is listed first because the team behind this site builds it. The parts are still shown. Read the full method.