Skip to content
Best Agents For

Prices last checked 5 October 2026

Last checked 5 October 2026

Clay: Pricing, Features & Alternatives (2026)

A research agent that fills a go-to-market table.

Overview

Clay is a spreadsheet built for prospecting and enrichment. Claygent, its research agent, reads the web and writes custom fields. Waterfalls then try several data providers until a cell is filled. Teams push the rows into a CRM or a sending tool. It does not run a campaign by itself. It prepares the list the campaign depends on.

www.clay.com

Pricing

Pricing from
From $185/mo
Price model
Subscription
Free tier
Yes
Trial
No

Free plan includes Claygent, 100 data credits, and 500 actions a month, with a 200-row cap. Launch starts at $185/mo ($167/mo billed annually). Growth starts at $495/mo. Checked against Clay's public pricing page on 5 October 2026.

Features

  • Claygent can research a row without a person clicking through sources. A person still decides what gets pushed into outbound.
  • Integrations: Salesforce, HubSpot, Instantly, Outreach, Slack.
  • Claygent is the named agent. Clay does not sell a single foundation model as the product.

Autonomy: Semi-autonomous. Team size: Solo, Small team, Mid-market, Enterprise.

Pros

  • Free tier available. Starting price: From $185/mo.
  • Connects to Salesforce, HubSpot, Instantly, Outreach.
  • Researching accounts and people before a human or another agent acts.

Cons

  • Enterprise adds SSO, role controls, and warehouse syncs. Confirm the current trust page before a security review.

Who it is for

Researching accounts and people before a human or another agent acts.

Alternatives

Other products that appear in the same categories.

Top Clay alternatives

Where it ranks